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Beginner's Guide to Kanban for Agile Marketing

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Beginner's Guide to Kanban for Agile Marketing

Great starter guide for anyone considering a Kanban approach to your Agile Marketing effort. Andrea has made this Scrum-boy a believer.Read More

Bring in Outside Experts to Mentor Your Team

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Bring in Outside Experts to Mentor Your Team

Coach, mentor, accountablility partner, or whatever you want to call the role, the idea of bringing someone from the outside into your team to make sure you are following the practices and path you se…Read More

Is Your Content Marketing Designed for the New Customer Journey?

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Is Your Content Marketing Designed for the New Customer…

I love the statement, "Be the best answer!" It is so true in all your content marketing efforts if you want to win. Ask yourself, what is the audience looking for and how can I be the best answer?Read More

2017 Predictions: 5 Ways to Use New Video Technology to Make an Impact

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2017 Predictions: 5 Ways to Use New Video Technology to…

I would be super excited if only a few of these predictions come true, but I have a feeling they will have a big impact on marketing teams in 2017. If you are not investing in video and training for …Read More

How to Boost Your (and Others') Emotional Intelligence

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How to Boost Your (and Others') Emotional Intelligence

Empathy, by definition, requires you to understand due to personal experience. This is a great piece for giving you some ideas on how to get a greater EQ through a few mindset changes (that is take a…Read More

A Simple Formula for Effective Content: They Ask, You Answer! Marcus Sheridan on Marketing Smarts [Podcast]

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A Simple Formula for Effective Content: They Ask, You A…

This is a refreshing podcast about content marketing. Marcus Sheridan seems like a very authentic guy that just want to help others do live better. Love the background story on why he called his com…Read More

How Lowe's Captured the Attention of the Cord-Cutting Millennial Using Innovative Episodic Video Series

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How Lowe's Captured the Attention of the Cord-Cutting M…

If Lowe's keeps this up, this will be an amazing example of a brand creating amazing episodic video. A huge win for content marketing!Read More

5 Things to Consider Before Investing in Content Technology

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5 Things to Consider Before Investing in Content Techno…

Lots of great tips to consider in this article. Most of the time, marketing teams have so many features and tools already in their toolbox, they just don't know they have them or they are not configu…Read More

3 ELearning Insights That Will Improve Your Tech Marketing Videos

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3 ELearning Insights That Will Improve Your Tech Market…

Some advice on how to make your "how to" better, when it comes to instructional content marketing through video.Read More

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