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Make Your Marketing Matter.
Jeff Julian

Jeff Julian

BIOGRAPHY:

Jeff is the Chief Executive Officer of Squared Digital and Co-founder of EnterpriseMarketer.com. He has been helping companies develop content strategies for over ten years, after launching one of the largest blogging communities, Geekswithblogs.net. He’s been a web developer since 1994, and a Microsoft Most Valuable Professional in XML and SharePoint. He is also the best-selling author of a book on SharePoint development and Jeff recently published a book titled, Agile Marketing: Building Endurance for your Content Marketing Teams.

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latest associated content (90)

What to do when things go wrong?

What to do when things go wrong?

Can the production of content be so complicated that to capture it in a process that allows for measurement would just break the laws of physics?Read More

Nick Edouard on the State of Content Marketing Software

Nick Edouard on the State of Content Marketing Software…

In this podcast, Nick Edouard discusses the need for triggering content assets that are part of a journey to drive the bingeing habits of site visitors for greater engagement and giving them more cont…Read More

Can you calculate the investment of your content marketing?

Can you calculate the investment of your content market…

I mean seriously, you want me to calculate return on my marketing efforts? Oh wait, you expect me to calculate the investment too? From your executive’s position, the answer is yes.Read More

How The Structure of Graphic Novels Can Drive Your Content Strategy

How The Structure of Graphic Novels Can Drive Your Cont…

In this episode, Buddy Scalera explains how important it is for teams to understand Content Strategy and to drive a story that can quickly bring people up to speed and continue them on a journey that …Read More

Poker Game 3 with the UBM Team at the Intelligent Content Conference

Poker Game 3 with the UBM Team at the Intelligent Conte…

At ICC, we were able to host a poker game with only UBM/CMI staffers and talk to them about the event, their team, and some of the things they love.Read More

A Different Approach to Agency Pricing for Marketing Clients

A Different Approach to Agency Pricing for Marketing Cl…

In this episode, Paul Roetzer, Founder of PR 20/20, sits down with Jeff Julian to discuss an agency pricing model both of them have adopted to allow for more win-win situations with their customers.Read More

Andrea Neiman on the State of Content Consumption in B2B

Andrea Neiman on the State of Content Consumption in B2…

In this episode, Jeff sits down with Andrea Neiman of NetLine to talk about a report they released called the State of Content Consumption and Demand Report. Inside, they use real data to show you th…Read More

Marketers Must Pick Up the Video Camera - Here's How

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Marketers Must Pick Up the Video Camera - Here's How

Jeff says marketers fear two primary aspects of video marketing. First, there's tremendous anxiety about getting in front of the camera. He explains, "The fear of being judged scares people away from …Read More

Peg Miller on Ongoing Education of Marketing Professionals

Peg Miller on Ongoing Education of Marketing Profession…

In this episode, Peg Miller, Co-founder of the B2B Marketing Academy sits down with Jeff Julian to discuss ongoing education resources for marketers and why it is always important to be investing in y…Read More

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