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Content Marketing World 2017

  contentmarketing.go2cloud.org   Dates: 9/5/2017 - 9/8/2017   Location: Huntington Convention Center, Cleveland, OH
Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry.

Content from this community

Marcia Francis and Amanda Todorovich on Healthcare Marketing for Health Systems

Watch as Marcia and Amanda discuss their process to producing consistent and successful content in a specialized content space: What inspires their teams and how they grow their audience?Read More

Margaret Magnarelli and Mark Masters on Getting Scrappy with Content Marketing

Marketer to Marketeer: On their one-year friendaversary, we brought Margaret Magnarelli and Mark Masters in front of a camera to get scrappy about marketing: no rules. Well, some rules.Read More

3 insanely yet obvious ways to generate new ideas https://t.co/Jtjz... #blogging #cmworld #onlinemarketing #onlinemarketingfunnels #smm
What are most bloggers ignorant of that prevents them from becoming f https://t.co/NPKr... #blog #cmworld #makemoneyblogging #marketing
@matageli Definitely #CMWorld in Cleveland. It's in early September, and it's fantastic.
7 Growth hacking tips for 2017 from industry expert Neil P https://t.co/2Kpn... #blogging #cmworld #growthhacking #onlinemarketing #smm
How lead magnets are quietly (yet radically) changing the way we bu https://t.co/YGo9... #blog #cmworld #emailmarketing #leadgeneration
Any content request must include a strategy, audience, location, & call to action. @stanmiller #CMWorld #contentmarketing
50 Best #SocialMedia Tools From 50 Most Influential Marketers https://t.co/qQ8S... … via @cmicontent #cmworld https://t.co/C7Az...
The ultimate guide to configure #Facebook Instant Articles for WordPress https://t.co/PAMU... #cmworld
How can predictive analytics help your content marketing? Let's discuss with @ZimanaAnalytics during this week's… https://t.co/QHF1...
The lazy person's #WordPress guide in 7 minutes https://t.co/mbq2... #blog #bloggingtips #cmworld
Publishing 16+ blog posts a month brings 3.5x more traffic than publishing 0 to 4 articles via @HubSpot. #cmworld #contentmarketing

Thanks to our amazing sponsors!

10 Must-See Sessions at Content Marketing World 2017

10 Must-See Sessions at Content Marketing World 2017

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you're going or what you plan to do when you get there. But anyone happily anticipating the screening, …Read More

6+ Promising Sessions at Content Marketing World 2017

6+ Promising Sessions at Content Marketing World 2017

Content marketing remains a critical strategy for brands eager to earn the attention and interest of customers – ones they already have and those they seek to attract. It’s different than advertising …Read More

Marketers Must Pick Up the Video Camera - Here's How

Marketers Must Pick Up the Video Camera - Here's How

Jeff says marketers fear two primary aspects of video marketing. First, there's tremendous anxiety about getting in front of the camera. He explains, "The fear of being judged scares people away from …Read More

This Week in Content Marketing: 2017 Content Marketing Predictions

This Week in Content Marketing: 2017 Content Marketing Predictions

In this very special episode of #ThisOldMarketing, Robert and I make our content marketing predictions for 2017. We won’t give out any spoilers here in the abstract; but we can tell you that we each s…Read More

Content from this community

Content Marketing World 2017 Takeaways

It’s not all about FUN at 2017 Content Marketing World. Here are my 3 lessons from this year’s event. If you are a content marketer or doing anything related to content, this is the perfect place to…Read More

Amanda Todorovich on the Content Marketing World Health Summit in September 2017

Amanda Todorovich and I discuss what has been going on with her team at the Cleveland Clinic and what attendees can expect at the Content Marketing World Health SummitRead More

The art of switching your article titles and sub-titles https://t.co/jpNO... #cmworld
The 3 best reasons why customer satisfaction https://t.co/wjzS... #blogging #cmworld #nps #onlinemarketing #onlinemarketingfunnels #smm
You don’t need 1,000 articles. You need 100 great articles! @Crestodina #contentmarketing #cmworld https://t.co/DZZi... via @heidicohen
Tons of tips & takeaways from @DrewDavisHere from #CMWorld. Great note abt story beats Thanks @TopRank! https://t.co/bvL2... #Video
January Traffic Report: What worked, what didn't and the lessons learn https://t.co/dBDA... #blog #blogging #bloggingtips #cmworld #seo
Thanks for the mention! CMIContent: On Tuesday, special guest ZimanaAnalytics joins us for an informative #CMWorldhttps://t.co/dN6R...
On Tuesday, special guest @ZimanaAnalytics joins us for an informative #CMWorld chat on predictive analytics. You w… https://t.co/nLhz...
A #contentmarketing platform is like a huge filing cabinet in the cloud, says @legisnotbroken @stanmiller. #cmworld
Go All In With Content Marketing or Do Nothing: #CMWorld

Go All In With Content Marketing or Do Nothing: #CMWorld

I always ask the speakers at Content Marketing World to cut the extraneous and jump right into the substance of their presentations. I'm going to take my advice with this post. If you're not "all in"…Read More

My Favorite Content Marketing Video: Joe Pulizzi

My Favorite Content Marketing Video: Joe Pulizzi

While not the oldest example in the world, my favorite example is probably John Deere's The Furrow MagazineRead More

How Digital Asset Management Can Make a Big Impact on Your Content Marketing

How Digital Asset Management Can Make a Big Impact on Your Content Marketin…

Many companies producing great content at a consistent pace soon face a predicament - they have so much content that they: Don't know or remember everything they have Can't track down content assets e…Read More

Content from this community

23 Enterprise Marketer Podcast Interviews from Content Marketing World 2016

During September of 2016, Michelle and I had the opportunity to travel to Cleveland, OH and interview several of the most brilliant minds in marketing today. Here are the video and audio versions of …Read More

As #InfluencerMarketing graduates from the wild west, #CMWorld speakers share their predictions:… https://t.co/NYfu...
With #CMWorld around the corner, check out how #InfluencerMarketing is emerging into a new frontier… https://t.co/FnTr...
When tools & processes are fragmented, no one can get a strategic view of content. @stanmiller #CMWorld ?? importance of having 1 platform
@timwasher @CMIContent Such a Shame I missed you #cmworld
@crestodina @lush_digital Oh! Thanks Andy! And thanks again for your generosity at #CMWorld. Sorry to fangirl all o… https://t.co/cZdB...
With #CMWorld around the corner, check out how #InfluencerMarketing is emerging into a new frontier:… https://t.co/H3Kj...
The latest The Content is Currency Weekly! https://t.co/Qouv... Thanks to @JoePulizzi #cmworld
8 Non-Obvious Way to Promote Your Content… https://t.co/5m90... Nice one! by @Arniek on @CMIContent #CMWorld
@KingmanInk Love your work #CMworld. I’m asked to write a longread about the power of visual #storytelling. Can I c… https://t.co/J1N8...

Thanks to our amazing sponsors!

@CarlaJohnson Really love that metaphor. Use it a lot :-) With this picture! And thanks for your inspiration Conten… https://t.co/NlJR...
An Ode to Content Marketing World: A Look Back at Some of Our Favorite #CMWorld Moments Can you https://t.co/3ZUP... #marketingarticles
@taylormeade_ Were your ears ringing? I mentioned I saw you at #CMWorld!
I got to meet one of may fave people in marketing at #CMWorld. If you haven't heard @jayacunzo's podcast Unthinkabl… https://t.co/BADJ...
Digital marketing expert @jayacunzo says trust your intuition if you want to be an exceptional marketer https://t.co/hjtB... #CMWorld
Just released: Ultimate Guide: Your Content Marketing Keyword Strategy https://t.co/YVaP... #ContentMarketinghttps://t.co/SUQk...
We've got an exclusive excerpt from @JoePulizzi's new book, Killing Marketing: https://t.co/oGcO...https://t.co/9Rbp...
Thanks for the mention! CMIContent: On Tuesday, special guest ZimanaAnalytics joins us for an informative #CMWorldhttps://t.co/YkK6...
@dougkessler You know probably already this movie. ‘Crazy People’. It was full of honest advertising: https://t.co/dfU3... #CMWorld
Great great talk @dougkessler Content Creativity Day #cmworld. Thx Doug. For the people who missed it: https://t.co/dr4a...
On Tuesday, special guest @ZimanaAnalytics joins us for an informative #CMWorld chat on predictive analytics. You w… https://t.co/yZr0...
"As content marketers, noise is not your problem, sameness is." - @jayacunzo #contentmarketing #BeCreative #BeDifferent #CMWorld
@CommAndSell @simon_geisler Did you visit my talk? #CMWorld. You can find here a brief summary: https://t.co/kkYw...
Is your pursuit of best practice making you an average marketer? #cmworld #contentmarketing https://t.co/VObk...
I can't decide if I love or hate that police want in on the hashtag fun. #WantedWednesday #socialmediamarketinghttps://t.co/9zV5...
50 Best #SocialMedia Tools From 50 Most Influential Marketers https://t.co/qQ8S... … via @cmicontent #cmworld https://t.co/XWTw...
Email Lists: When Smaller Is Actually Better https://t.co/j921... via @CMIContent #cmworld #emailmarketing
Creating even the most compelling content isn’t effective without a plan and a platform to distribute it. - @kapost's @Paralee #CMWorld
As I live in Houston, TX, @timwasher’s example of emotionally connecting people is truly inspiring. @CMIContenthttps://t.co/B9wN...

Thanks to our amazing sponsors!

Great story @timwasher shared about his dad and what it takes to connect people emotionally. @CMIContent #CMWorld
“Don’t change how people talk; change how they think.” @timwasher on @CMIContent’s webinar. #CMWorld
@JaredHaube @BrandExtract @timwasher Thanks for spending part of your day with us! #CMWorld
Excited to attend @CMIContent’s webinar on behalf of @BrandExtract about What the World’s Best Content Marketers Do… https://t.co/N76U...
@aliciamhansen Hi Alicia! Thanks for being here today! #CMWorld
Be sure to say "thank you" to our great friends (and the sponsor of today's webinar), @vidyard! #CMWorld
Email Lists: When Smaller Is Actually Better https://t.co/JBSI... #CMWorld
Interactive Content That Cuts Through the Noise - https://t.co/hAg9... via @VelocitizePub @MESlayter #cmworld #contentmarketing
We've got quite the webinar for #CMWorld fans! @JoePulizzi talks Killing Marketing on 10/24! Save Your Spot:… https://t.co/BXUq...
Free Ebook: 3 Ways to Create Social-First Content https://t.co/1nOo... #Branding #SMSSummit #CMWorld
TODAY! What the World’s Best Content Marketers Do (and How to Copy Them) [webinar] https://t.co/iioR... #CMWorld https://t.co/IP4Y...
@corhospes Thanks Cor. Were you able to see/meet any of the speakers while you were at #CMWorld?
One-third of #B2B companies cite #content creation as a challenge via @cmicontent #research. #CMWorld https://t.co/2JXO...
@health_crawford Thanks Michael, I'm happy you could join us today! #CMWorld #creativity
Creativity Day 2017 is a wrap! Thanks to everyone who attended! #CMWorld https://t.co/SVF7...
@ThomasGadroy Thanks for letting us be a part of your day! #CMWorld
@julieschallmann Thanks so much for coming! #CMWorld
You don't have to be big ass creative to be creative. You just need to push the boundaries of your industry. via @CarlaJohnson #cmworld
Justin Bieber and Santana make it into our last Creativity Day session. We think that means today was a success. #CMWorld
People find confident brands just as magnetic as confident people. #cmworld https://t.co/h8GZ...
"My Thesaurus is one of my very best friends when #writing." @CarlaJohnson Yes! I like Wordhippo. #CMWorld

Thanks to our amazing sponsors!

@dryvetyme @Robert_Rose @CMIContent Thanks Adam, delighted you could join us! #CMWorld
@DorseyMc So happy you could join us! #CMWorld
Great presentation, Carla! Fun to hear the back story on @bigassfans bold brand. #cmworld https://t.co/0Kbt...
Good 4-step Advice via @CarlaJohnson for Engaging Content Development #cmworld #hcsm #hcmktg Content begins before… https://t.co/GKnB...
People find confident brands just as magnetic as confident people. Creativity comes from confidence. - @CarlaJohnson #CMWorld
Find inspiration everywhere - creativity can come from anywhere. Be open to relating great ideas to what you do.… https://t.co/0vyW...
Love examples of how @bigassfans leverages user-generated content to make their #marketing more playful. @CarlaJohnson #CMWorld
Don't write a lot of words just for the sake of writing a lot of words. @CarlaJohnson #CMWorld #writing
@amydishes That's brilliant!! #CMWorld
'Brand Detachment Disorder?' Symptom: "I could never do that because..." 4 Content Inspiration; Observation.… https://t.co/Hl41...
Distill - Putting meaning behind what we observe. #cmworld https://t.co/twqV...
The Relentlessly Creative Writing Process: Observe, Distill, Relate, Generate via @CarlaJohnson on Content Creativi… https://t.co/xjA2...
@PRisUs @bigassfans Me too! I love, love how they approach everything with their #contentmarketing #CMWorld
Carla Johnson's Relentless Creative Writing Process - Observe, Distill, Relate and Generate #cmworld https://t.co/HCgp...
@speropatric Do you suffer from Brand Detachment Disorder? #CMWorld
Listening to @CarlaJohnson talk about transplanting ideas from leading brands to make them work for YOUR brand. #CMworld #contentmarketing
Don't complain you're not @LEGO_Group, be inspired by their creativity via @CarlaJohnson #cmworld https://t.co/FZgu...
Want to listen in on the next Creativity Day session - but not getting my link to sign in... )-: #cmworld
@LindaODwyer Hope you're enjoying the sessions so far. Don't forget to add the #CMWorld hashtag to your tweets to join the conversation!
Keys to Insane Honesty - Few brands do it which help break through the marketing fluff and competitive noise… https://t.co/Wh0m...

Thanks to our amazing sponsors!

When you lead with it, insane honesty helps to preempt the criticism from your competitors #cmworld @dougkessler
@hailleymari Hi Hailley! Sure - try #RaganChat (today @ 3 ET); #ContentChat; #CMWorld. Those are a few good ones. I… https://t.co/RsVx...
Refreshing thoughts and examples by @DougKessler: being honest & embracing the elephant in the room in #ContentMarketing #CMWorld
Traditional #marketing says focus on the positives-but maybe admit the weaknesses, too. It's honest. It's different. @dougkessler #CMworld
Trust me - you do NOT want to be missing this preso by @DougKessler! Tune in now! #CMWorld #ContentMarketing https://t.co/w4iU...
Insane honesty appeals to your ideal prospect - and it alienates those who are not your target audience. #cmworld https://t.co/UMmP...
Insane Honesty builds Trust - Brands high on customer trust perform better than those who have lower trust #cmworld https://t.co/WwkM...
Just when you were *really* missing #CMWorld - @CMIContent hosts Creativity Day with some fab presenters like… https://t.co/NCq5...
Listening in on @CMIContent's Creativity Day - the fabulous @dougkessler talking about "Insane Honesty in #ContentMarketing." #CMWorld
Insane honesty signals that we care more than our short term success and you can trust us when we talk about our po… https://t.co/Vlei...
Hello #CMWorld friends! No chat today. But we hope you're taking part in Creativity Day! ?? https://t.co/2WwM... https://t.co/9suV...
Have you checked out Creativity Day? @dougkessler is up next. Join us in 10 minutes! https://t.co/2WwM...https://t.co/V3Rr...
Sensitivity is being in tune with the world. #cmworld @jayacunzo #creativity
@pspirrotta @jayacunzo Hello team! Hope you saved some donuts for us! ?? #CMWorld
Our job is not to sell ideas. Our job is to sell why our ideas should exist. - @jayacunzo #CMWorld
Expand - Lean into the work that's working. When something works, don't do more like it - do more with it. #cmworld @jayacunzo
We love the big reach number, but we need to care about the RESONATING. ~@jayacunzo #CMWorld
Differentiate - Stand out from the crowd. It may alienate some people but you will find the crowd who love you.… https://t.co/LDZn...
The goal of #creativity is not to succeed quickly - it's about trying different things and learning quickly.… https://t.co/gSTe...

Thanks to our amazing sponsors!

@lucifree Hey Chantel! We are into our second session. Do you need the link? #CMWorld
As content marketers, "noise is not your problem -- sameness is." @jayacunzo #CMWorld
"Noise is not your problem. Sameness is." ~@jayacunzo #CMWorld This, right here. MANTRA.
As content marketers, noise is not your problem. Sameness is. - @jayacunzo #CMWorld
Fluff is rotting our brains. Let's rethink how we look at creativity. - @jayacunzo #CMWorld
Yup. A lot of us work in this "creativity" loop. #CMWorld https://t.co/2D1v...
@JeremyBednarski "What a creative funnel!" Said no in ever. #CMWorld #creativity
Can't join the next one as I'm on a deadline, but I'll be sure to follow and catch up! #cmworld
@marylizbecker @jayacunzo We agree! He's pretty awesome. #CMWorld
@miss_hundza Appreciate the kind words. #CMWorld
@HCIRandi We agree! Loved the sessions with @timwasher. #CMWorld
@ScottLum @CMIContent @timwasher Don't I know it. We're migrating member databases this week; it's having a spidery… https://t.co/fSZx...
Nicely paired with my coffee > Guts & Spines: Starting & Scaling Creativity w/ @jayacunzo & @Robert_Rose webcast no… https://t.co/N2ty...
Love @timwasher's point about supporting superlatives rather than stating them. Imagine if all corp comms followed that advice! #CMWorld
@CMIContent @timwasher Ugh, missed this one due to an emergency meeting. I'll catch it on OnDemand later. #CMWorld
@Greencognito Good morning, Rich! #CMWorld
@tiffanyiswrite We're thrilled you could make it! #CMWorld
Follow Your Fear - Embrace things that scare you the most because it takes you somewhere where you haven't been bef… https://t.co/ZAkj...
Love that CDC turned usual preparedness message on its head & started zombie apocalypse - captured attention with s… https://t.co/P7BI...
@aishaschnell @Codourey @DNAdigitalnomad We've been waiting all month! Glad you could be here, Aisha. #CMWorld
Content Creativity Day: Life advice as improv rule via @timwasher #CMworld https://t.co/sDiz... https://t.co/vL78...

Thanks to our amazing sponsors!

"There are no mistakes, only gifts." Now doesn't that transform your outlook? #cmworld https://t.co/FDqm...
Create order from chaos - Creatively is the juxtaposition of disparate ideas together to form a new idea. #cmworld https://t.co/1fWi...
@julieeestewart Funny, we've been looking forward to it too! Twinsies! ?? #CMWorld
@ScottLum @timwasher An early start to your day, Scott! Appreciate you listening in! #CMWorld
Creativity comes from focusing on what your audience cares about - Hard to develop creative content focused on sale… https://t.co/M2sS...
@DerekTheScribe Looking forward to them! We love seeing what our friends takeaway. #CMWorld
.@timwasher running down a familiar list of killjoys in creative content production. #CMworld https://t.co/DKih...
"Don't change how people talk; change how they think" #cmworld
We feel a need to explain everything to ensure all understand - it sucks the joy out of every story, says… https://t.co/dcDR...
@aliciasowah Good morning, Alicia! Thanks for tuning in! #CMWorld
Comedy & improv rules work really well in frustrating settings, and improve corporate comms, says @timwasher - this should be good! #cmworld
@TheContentType And you'll get a recording for the sessions you may miss. It's a win-win for signing up! #CMWorld
@ShelbyNewsome We hope you find today valuable! We're excited for it to start! #CMWorld
Free Content Creativity Day starts this am. 4 Amazing Presentations. Sign up now. https://t.co/ZwKz... #CMWorld
I'll listen in to as much as I can on this big day of catching up. Will I (virtually) see you there? #CMWorld https://t.co/kj9x...
@JeremyBednarski We have another half hour! Don't let the day slip by that quickly! ?? #CMWorld
Creativity Day begins with a keynote by @timwasher. We start up in ONE HOUR! https://t.co/2WwM... #CMWorld https://t.co/AQ8r...
@CMIContent @timwasher @jayacunzo @dougkessler @CarlaJohnson Gonna try to marathon this today! Thank goodness no… https://t.co/iUuX...
'It's not about what you make, but what you make possible'. #contentmarketing #cmworld #brandnewsroom https://t.co/k360...
My first podcast from down under :-) #CMWorld https://t.co/WqYH...

Thanks to our amazing sponsors!

Join me 10/17 at 10 AM ET for @CMIContent Content Creativity Day #CMWorld https://t.co/7sEV... | Experts like… https://t.co/FEsQ...
TOMORROW: Don't miss @CarlaJohnson’s session on creative writing! https://t.co/2WwM... #CMWorld https://t.co/JSxp...
@sproutvera Rough start today. Rough start. hehe #CMWorld
Join me 10/17 at 10 AM ET for @CMIContent Content Creativity Day #CMWorld https://t.co/7sEV... | Presenters incl… https://t.co/9m2T...
Mutually agreed upon goals & mission around content helps prevent bottlenecks. @monicalnorton #CMWorldhttps://t.co/SJFg...
We've got quite the webinar for #CMWorld fans! @JoePulizzi talks Killing Marketing on 10/24! Save Your Spot:… https://t.co/RPT5...
8 Reasons a B2B Company Needs Social and #ContentMarketing https://t.co/tPUF... #CMWorld
Go All In With Content Marketing or Do Nothing: #CMWorld @joepulizzi https://t.co/4jnO...
7 lessons from the first ever #InfluencerMarketing tell all at #CMWorld: https://t.co/FBSn...
If you’re thinking about starting a #podcast, @SarahMitchellOz shares her top tips. #cmworld https://t.co/ca01...
@IanCleary @MKTGInsiders Ian, thanks for sharing - enjoy the interview (so sorry I didn't get a chance to meet you in person at #CMWorld!)
Honored to be in the #CMWorld Magazine that @davidbeebe initiated with @flipboardmag https://t.co/73KG...
Interactive Content That Cuts Through the Noise - https://t.co/hAg9... via @VelocitizePub @MESlayter #cmworld #contentmarketing
Rates of employee satisfaction can benefit a business far beyond an easy recruitment process. #cmworld https://t.co/NdnZ...
One-third of #B2B companies cite #content creation as a challenge via @cmicontent #research. #CMWorld https://t.co/Cu4A...
The latest The Content is Currency Weekly! https://t.co/Qouv... Thanks to @JoePulizzi #mpb2b #cmworld
You don’t need 1,000 articles. You need 100 great articles! @Crestodina #contentmarketing #cmworld https://t.co/clCS... via @heidicohen

Thanks to our amazing sponsors!

Get tools & resources to overcome the biggest #InfluencerMarketing hurdles in this #CMWorld panel with @carlisledc: https://t.co/FBSn...
This might change your mind about pumpkin spice lattés, LOL… https://t.co/usMo... #CMWorld https://t.co/RtYF...
@FlipMarketer @CMIContent @davidbeebe Thx you all. Gonna share that one #cmworld
Rates of employee satisfaction can benefit a business far beyond an easy recruitment process. #cmworld https://t.co/NdnZ...
The latest The Content is Currency Weekly! https://t.co/GS2O... #cmworld
Here are the 19 #Influencers you need to know at #CMWorld 2017: https://t.co/JzDD...
@corhospes @CMIContent Great post! We added it to the Content Marketing World 2017 magazine that @davidbeebe initia… https://t.co/cuet...
@CMIContent Already looking forward to the edition of next year #CMWorld
Summary of my talk #CMWorld ‘Make love, not content’ https://t.co/kkYw...
Solving content workflow problems with our super smart customer @monicalnorton: https://t.co/RhEj...https://t.co/Cg68...
Great conversation on content workflow challenges at #CMWorld w/ @CarlaJohnson @skinnydude06 @monicalnorton & me https://t.co/7tbw...
One-third of #B2B companies cite #content creation as a challenge via @cmicontent #research. #CMWorld https://t.co/iyh8...
Love @CMIContent marketing meetings with my creative partner-in-crime and fellow shenanigan lover, @cmcphillips! #IntelContent #CMWorld
No process or too much process bogs down #content creation, says @Ardath421. #CMWorld https://t.co/6o9I...
8 Reasons a B2B Company Needs Social and #ContentMarketing https://t.co/tPUF... #CMWorld
Here’s what you need to know to tell better brand stories.#marketing #cmworld https://t.co/fXpH...
Jay Acunzo’s #CMWorld Goodie Bag: Battling Advice Overload to Do More Exceptional Work https://t.co/jHBu... via… https://t.co/Nkji...
3 audience insights for publishers from @parsely’s growing media & content network https://t.co/y6nO... #cmworld
Access #InfluencerMarketing tips and tricks from these brands and agencies speaking at #CMWorld: https://t.co/zRR3...
Want #contentmarketing to work? Involve everybody on your teams, says @TheSalesLion. #CMWorld https://t.co/91g9...
Greats tips from 33 top #marketing experts including @travwin. Their #contentmarketing take-aways from #CMWorld: https://t.co/V5o1...
5 Content Marketing Trends You Should Know https://t.co/l1qk... #CMWorld #ContentMarketing

Thanks to our amazing sponsors!

Free Ebook: 3 Ways to Create Social-First Content https://t.co/1nOo... #Branding #SMSSummit #CMWorld
50 Best #SocialMedia Tools From 50 Most Influential Marketers https://t.co/qQ8S... … via @cmicontent #cmworld https://t.co/ZLWP...
3 top tips for writers from #CMWorld 2017 (including one from @MarketingProfs that’ll punch you in the chops). https://t.co/U16b...
See what 33 of the top #marketing experts in the world learned from #CMWorld 2017! #ContentMarketing | https://t.co/V5o1...
@IvaIgnjatovic @DIYMarketers @KDHungerford @PamDidner Thank you, Iva. Looking forward to lunch on Fri. Just DMed. I… https://t.co/uMc2...
Get tools & resources to overcome the biggest #InfluencerMarketing hurdles in this #CMWorld panel with @megconley: https://t.co/FBSn...
@destars @4markb We agree! And we can't wait to jump in! #CMWorld
?? Looking for an a ha, lightbulb moment? Then join us for CMI’s first-ever Creativity Day! https://t.co/2WwM...https://t.co/ExC2...
Get out of the business of creating pieces of content and start delivering content experiences. - @4markb #CMWorld
Get tools & resources to overcome the biggest #InfluencerMarketing hurdles in this #CMWorld panel with @beccataylor: https://t.co/FBSn...
@kmfrantz11 We're glad we could be there for you! If you need anything, just holler! #CMWorld
?? The power is now in the hands of the content consumer, not the content creator. - @ON24's @4markb #CMWorld
I spent a day in a trade show booth at #cmworld and .... https://t.co/e4fu... #Conferences #contentmarketing
@TwitterBusiness Blogs (@CMIContent, @Convince and others), podcasts (@UnthinkableFM), the #CMWorld Twitter chat! #TweetHour
@Emarquart Hi Emily! ?? Thanks for spending part of your day with us. #CMWorld
@dryvetyme But you're here today and that makes us happy! #CMWorld
Starting in minutes, don't miss our free webinar sponsored by @ON24! https://t.co/bANa... #CMWorld https://t.co/nLln...
Taking It Back!: What If You Could Build a Fanatical Audience? (A #CMworld IRL Recap) https://t.co/ZK2X... via @JeremyBednarski

Thanks to our amazing sponsors!

Commit to #contentmarketing with personas, journey maps, & useful attribution data @KiraMondrus. #CMWorld https://t.co/S4bF...
Free Ebook: 3 Ways to Create Social-First Content https://t.co/1nOo... #Branding #BrandStrat #CMWorld
Thanks for having me on the @convince podcast. A great conversation! #cmworld https://t.co/KYGb...
Fantastic tips the top marketing experts in the world! See what they learned from #CMWorld 2017! https://t.co/lqYJ... #ContentMarketing
#ContentMarketing World 2017: Top takeaways from industry leaders: https://t.co/k0Ju... @travwin of @Skyword |… https://t.co/gdNt...
Quality @LinkedInMKTG #curation: 30 quotes from recent marketing events https://t.co/Ef16... | #CMWorld,… https://t.co/PfxK...
#ContentMarketing 2022 will see agencies replaced by AI tools, says @ginidietrich. #CMWorld https://t.co/FTeu...
@carmenhill Gotta add a line to your CV: Lip Sync champion! #CMWorld
See what 33 of the top marketing experts in the world learned from #CMWorld 2017! #ContentMarketinghttps://t.co/KuIo...
Something you don’t hear from a prospective client every day: “I think I saw you in a lip sync competition a few weeks ago.” #CMWorld
"Companies that say they're successful at content marketing are focused on building audiences." @joepulizzi https://t.co/edqw... #CMWorld
I love that this list is still making the rounds and I love that I'm surrounded by so many amazing women on it!… https://t.co/SSXx...
Anyone crafting #content must put him or herself in the reader's shoes at all times, says @lisabeets. #CMWorld
Thank you @JuliaEMcCoy for sharing link to valuable #CMWorld 2017 #takeaway resource https://t.co/fhWS... |… https://t.co/mHP5...
@todcordill Get visitors to join your list & then qualify them. They're not random. They came to your site or social media #cmworld
How To Improve Your Winning B2B #ContentMarketing Distribution [Case Study] https://t.co/yTFO... #MPB2B #cmworld https://t.co/XIWF...
Thanks for clarifying, @heidicohen...I was thinking in terms of time. #cmworld https://t.co/L2W1...
Thank you, @CMIcontent, @sujanpatel, and energized #attendees who contributed to a lively and informative #chat! #cmworld Many new faces!
See what 33 of the top marketing experts in the world learned from #CMWorld 2017! #ContentMarketinghttps://t.co/T7cl...
Re @HeidiCohen If you give email recipients a choice, make it limited or you'll loose people. What do you mean by "limited?" #CMWorld
?? No #CMWorld chat next week, friends! But we hope you’ll join us for CMI’s first-ever Creativity Day!… https://t.co/yBdP...

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Re @manavlalotra @Rogercparker @palkoviz "try to unsubscribe but it doesn't always work" Welcome to dark side of content reality #CMWorld
@SFerika @Jonas419 @Rogercparker @manavlalotra I recently joined a brand's loyalty program. Apparently, "loyalty" m… https://t.co/G95H...
Big round of thanks to @sujanpatel & @CMIcontent for a #cmworld chat. Also to my CMworld besties
Learn more about @sujanpatel by visiting his website. https://t.co/OjS1... #CMWorld
Re @palkovitz, daily mailer? How produce enough content? Basically, #curationdriven See @MKTGInsiders Provides important service #CMWorld
Thanks again to @sujanpatel for joining the #CMWorld chat today!
@Jonas419 @Rogercparker @manavlalotra Of course, you buy something from them again and the emails start back up. Ce… https://t.co/98KR...
@manavlalotra @palkoviz @Rogercparker I try to unsubscribe but it doesn't always work... #CMWorld
If you give email recipients a choice, make it limited or you'll loose people. @Rogercparker: @manavlalotra @SFerika #CMWorld
@Rogercparker @manavlalotra I prefer a choice but if there isn't a choice, weekly would be preferred to daily. I ge… https://t.co/lT4o...
@JeremyBednarski @sujanpatel Have a good afternoon, Jeremy! #CMWorld
@palkoviz @Rogercparker @manavlalotra Some brands send me more than 1 email in a day. It's wayyyy too much for me. #CMWorld
@sujanpatel - What are some of the keys to minimizing Unsubscribing from your email list? #cmworld
Don't under-estimate the power of timed email capture like HelloBar, OptinMonster and Sumo #cmworld
Don't add names to list if made 1-time purchase, visited booth or wanted gated content. @SFerika @DonnieHaflich @CMIContent #CMworld
@Rogercparker @HeidiCohen If you like it, then you've got to hashtag it #appointmentcontent! #cmworld
Have a question for @sujanpatel? Ask now! #CMWorld
A7a Example of Yelp Eat24 email copy #cmworld https://t.co/yBzZ...
Re: @manavlalotra @SFerika Prefer a weekly compilation than a daily mailer! #CMWorld I like it when there's a choice, not either/or
@DonnieHaflich No chat next week! But if you're free, would love to see you at our virtual Creativity Day. #CMWorld
@dhavalgshah Minority Report was visionary - Get the right content, to the right people, at the right time. #cmworld

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A7 Yelp Eat24; their messaging every Friday is hilariously awesome (and self-aware). #cmworld
#A5 @HeidiCohen Consistency is king for your #emailnewsletter => Build appointment content #cmworld "Appointment Content = Fine term!
@dhavalgshah Agreed, I would guess AI is out of reach for most companies but they will access through marketing clouds & SAAS #cmworld
A5 Before you nurture new subscribers, qualify them. Ask questions & provide educational content cc @Jonas419 #cmworld
Q7: What are some brands that stand above the crowd when it comes to email marketing? #CMWorld https://t.co/DbhL...
@dhavalgshah I wouldn't doubt it. Are many marketers using AI personalization for email now? #cmworld
@DonnieHaflich @CMIContent It's so annoying to be added to an email list because you made a 1-time purchase. #CMworld
It’s our final question folks, so make it count! #CMWorld
Consistency in terms of cyclical content delivery & brand (including voice) builds reader trust. cc @JansenComm @palkoviz #cmworld
@manavlalotra @CMIContent It's so appreciated when I'm able to decide how frequently I want to receive emails. #CMworld
@SFerika @CMIContent Exactly. This is 60% of our member communications, via newsletter. #CMWorld
AMEN MT @Rogercparker A5 Consistency is king for your #emailnewsletter => Build appointment content #cmworld
@manavlalotra @cahidalgo We don't have the luxury of being engagement-oriented. Yet. Association world often isn't… https://t.co/pqkS...
A5] To be clear, NEVER use generic content for emails or other communications! @manavlalotra #CMWorld
@CMIContent A5b I get annoyed when companies send me an email literally every time something new arises. I don't wa… https://t.co/bh27...
A4: I think personalization of content and communication will be the first big area for AI in marketing matching content w/audience #cmworld
@CMIContent A5: It's helpful for newsletters to have a set schedule so you know when to expect them. #CMworld
A5] Make sure your marketing automation & email campaigns aren't stuffing email boxes at cross purposes. @bhrome #cmworld
A5 You know your successful newsletter publisher when you're late and get phone calls and #emails asking if you have cut them off! #cmworld
@cahidalgo We're a knowledge resource for members and we're currently restricted via tech in providing engagement o… https://t.co/iyJ3...
Q6: What tools would you suggest for building email lists? #CMWorld https://t.co/y5CL...
@cahidalgo chat with you soon! #CMWorld

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A4] Take care when not using company name. Identify both firm & individual. Make closing personal More personal. #cmworld @ScottLum
2 questions left, #CMWorld friends. Q6 coming up in just a few seconds.
A5 Consistency is king. Your #emailnewsletter should become a habit for your market? Anyone offer some tips for keeping on schedule #cmworld
A5 We use a calendar to make sure we don't oversaturate member inboxes. Time of day isn't as important for us. #cmworld
A4: I notice many email marketers are using a person's name to send the email instead of the company name. More personal. #cmworld
Are you my son, @cgparker? Same first name and middle initial. #cmworld
Q5: How important is consistency in emails? Do you need to deliver on the same day, same time? Or whenever somethin… https://t.co/Y9rj...
We’re halfway through the chat. Q5 is next! #CMWorld
A4 Use your "you" voice. Talk in 2nd Person POV. #cmworld
We've been to #CMWorld, #mpb2b, #AWNewYork, #INBOUND17 and more. Here are the 30 best quotes we heard:… https://t.co/8jB6...
A2 Nicely put, @MaureenOnPoint! Biggest email mistakes include not testing new content, not onboarding.. and boring… https://t.co/HkMu...
A3] Consider using text only emails to ensure they get through. Also make sure they're mobile friendly #cmworld
@manavlalotra Yes, find out what works well and then do more of it -- Good strategy for optimal engagement #cmworld
AMEN A3:I prefer simplicity..shorter emails with minimal design..but recommend asking audience to see what they prefer #cmworld @sujanpatel
OR, you just wanted to get the ebook, research, template or whatever and didn’t care about the brand at all…… https://t.co/jTqz...
Love it=> @sujanpatel A3 I look to commercials and billboards for inspiration. They're masters of getting people's attention #cmworld
Look out for Q4. It’s next! #CMWorld
To warm new email subscribers use an email welcome series. Check out @Henneke's https://t.co/7ICg... #cmworld
Yep! Sets the expectation that there’s no reason to open. And it’s quicker to delete than unsubscribe. #cmworld https://t.co/GaRE...
A3: A/B test content and verbiage. You can send a small test sample first then send larger distribution of best performing content. #cmworld
A2: Stale list, selling before providing value, not engaging the list. Ask questions, make it a two way conversation Any examples? #cmworld

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A3: The core of good email is a strong brand voice and outstanding value. Make sure you're giving them useful things! #CMWorld
@DonnieHaflich It's amazing how we can be inspired by the smallest detail. #CMWorld
@todcordill Agreed, once you provide your audience w/what they care about it gives you permission to talk about what you care about #cmworld
Agree but to maximize email use think beyond A1: Email is great for distributing your content. #CMWorld @ExpWriters
Amen --Nothing beats your #emailmarketing for marketing ROI. You need a GOOD list with engaged audience. #cmworld @todcordill
Q3: Many marketers find it challenging to create innovative emails. How do you stay creative with your copy and/or… https://t.co/bQmK...
@cahidalgo Carlos! Good to see you! #CMWorld
A1 Also, #email is perfect for survey and product/market research, a la Ryan Levesque's book #cmworld
A2 Always be testing your email Subject Lines for optimal verbiage and personalization. Increasing open rates are key #cmworld
We’re moving right along - watch out for Q3! #CMWorld
@Meyer_Michele The party's just getting started! Good to see you! #CMWorld

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