Enterprise Marketer - Make Your Marketing Matter.

Content Marketing World 2017

  contentmarketing.go2cloud.org   Dates: 9/5/2017 - 9/8/2017   Location: Huntington Convention Center, Cleveland, OH
Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry.

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@sde77 @RuthPStevens @TargetMktg Stefan, thanks for sharing this. We hadn't seen it yet! And Ruth, so kind of you t… https://t.co/Lm8C...
One of my professional development goals is to get out and do more public speaking. Good to know 1) nerves are univ… https://t.co/l7ZT...
@RebekahRadice @MadalynSklar Mark your calendars for a major helping of the SUPER SMARTIES at #SMMW #SMMW19… https://t.co/z0Z4...
@CMIContent A7: I called @DrewDavisHere, @annhandley, and @bestofjess to ask for their dos and don'ts. And every si… https://t.co/MtRz...
@CMIContent A6: Agree w @JoePulizzi here. Embrace your weirdness. Tell your true stories. Let the audience in on th… https://t.co/0hnz...
Not to beat a dead horse, but the “rented land” rule is back in full swing. @Twitter has been basically unusable fo… https://t.co/hybZ...
I was told today, "If you're not a little bit embarrassed by your website when it's live, you're not normal." This… https://t.co/w2N6...
@JBugs10210 thanks for the follow! Good to see you at today’s #CMWorld chat.
@andrewcaravella @martinlieberman @SproutSocial Oh, I plan on it. We've actually got two sessions on the agenda aro… https://t.co/damw...
@PRisUs @CMIContent This is a little self-serving because I would really love to hear from our community on this to… https://t.co/yFtq...
@MoninaW @cmcphillips @CMIContent @SaraInReno My three: chopped peanuts, shredded coconut and mini Reese’s peanut butter cups ?? #CMWorld

Thanks to our amazing sponsors!

A Year Full of ‘No Way!?’ Moments for CCO Magazine

A Year Full of ‘No Way!?’ Moments for CCO Magazine

Discover 10 Chief Content Officer articles that had its editor saying, “No way?!” in 2017 – Content Marketing InstituteRead More

10 Must-See Sessions at Content Marketing World 2017

10 Must-See Sessions at Content Marketing World 2017

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you're going or what you plan to do when you get there. But anyone happily anticipating the screening,…Read More

6+ Promising Sessions at Content Marketing World 2017

6+ Promising Sessions at Content Marketing World 2017

Content marketing remains a critical strategy for brands eager to earn the attention and interest of customers – ones they already have and those they seek to attract. It’s different than advertising…Read More

Marketers Must Pick Up the Video Camera - Here's How

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Lessons Learned From Journalism to Help Enterprise Content Marketing

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The Next Generation of Content Marketing

In this episode, Scott Monty and AJ Huisman join forces to discuss the future technologies that will disrupt Content Marketing and how marketers today can embrace the scary aspects to win.Read More

@YaleCEO If you can't trust Mom, who can you trust? #CMWorld
@VirtuosoAssist SlideShare makes us so sad these days. #CMWorld
@CMIContent @A_Larick Ah, I didn’t know there was a limit. But yes, I got lost in the side conversations today...an… https://t.co/Fesp...
@traceybradnan @cmcphillips Woo hoo! Tweet with you then! #CMWorld
@mikemyers614 @A_Larick Wish we could fit more tweets in a Twitter Moment. The conversations taking place outside o… https://t.co/RIgP...
So much fun today chatting about presentations with @A_Larick in the venerable #CMWorld chat. Miss it? Nah, you’re… https://t.co/Zrem...
Good nuggets in here. BIG thanks to @a_larick. I now know why our speakers love working with her! #CMWorldhttps://t.co/hKFg...
Today's #CMWorld chat was on fire! ?? Great tips and tricks for presenters. If you plan to speak in a meeting or at… https://t.co/3Zey...
Ty. Very nice of you. You have a story to tell and by knowing that and embracing #playfulness - you bring out the b… https://t.co/deLV...
@clowerycontent OK we may love this. Hopefully someone has seen this backstage and taken a picture! #CMWorld
@JBugs10210 Perhaps you mean wear a signature color... like orange? ?? #CMWorld
This Week in Content Marketing: 2017 Content Marketing Predictions

This Week in Content Marketing: 2017 Content Marketing Predictions

In this very special episode of #ThisOldMarketing, Robert and I make our content marketing predictions for 2017. We won’t give out any spoilers here in the abstract; but we can tell you that we each s…Read More

Go All In With Content Marketing or Do Nothing: #CMWorld

Go All In With Content Marketing or Do Nothing: #CMWorld

I always ask the speakers at Content Marketing World to cut the extraneous and jump right into the substance of their presentations. I'm going to take my advice with this post. If you're not "all in"…Read More

My Favorite Content Marketing Video: Joe Pulizzi

My Favorite Content Marketing Video: Joe Pulizzi

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How Digital Asset Management Can Make a Big Impact on Your Content Marketing

How Digital Asset Management Can Make a Big Impact on Your Content Marketin…

Many companies producing great content at a consistent pace soon face a predicament - they have so much content that they: Don't know or remember everything they have Can't track down content assets e…Read More

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@MoninaW @CMIContent I'd love to see you in the audience! What an honor! :) #CMWorld
@AmandaChanguris @CMIContent This year, I'm going to try and hit your session live and not post-show on video!! #CMWorld
@Missjflar Haven't tried coconut whipped cream. Going to look for it now! #CMWorld
@YaleCEO You may be the first to mention butterscotch! #CMWorld
Guess I need to pay attention next week. ?? #CMWorld #ThatsMyBoss https://t.co/SCpc...
@cmcphillips @CMIContent @SaraInReno Suggestions include: gummy bears, M&Ms, crushed Butterfingers, sprinkles, Rees… https://t.co/qjwM...
@PitchboxApp @bentleyu @CMIContent That made me laugh! Typos make for an interesting response. Although I’m sure an… https://t.co/eG9M...
@bentleyu @carmenhill I wore a dress once. No belt to latch it to. No collar to clip it to. Had to hold the lav mic… https://t.co/lzHO...

Thanks to our amazing sponsors!

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Digging Deeper into Global Content Marketing

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Ex-Pats Talking About the Use of English in Content Marketing

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@cambartley @CMIContent A5: @cambartley @CMIContent. "See nerves as a positivel It's good to care. If stuck, plan t… https://t.co/iNQp...
@VirtuosoAssist @A_Larick Now THAT's something you don't hear every day! Do you stick to PowerPoint? Or do you crea… https://t.co/Dujg...
@BuzzcutMedia @CMIContent Glad you were able to join us today and gain some knowledge. Practice makes perfect! #CMWorld
@todcordill @bentleyu "I love engaging." We may love you. ?? #CMWorld
@JBugs10210 Excited to see you then and hear about your experience with paid ads. Tweet you later! #CMWorld
Great post by @JoePulizzi: Consumers are still engaging with print magazines, but the business model has completely… https://t.co/wM4p...
@CMIContent A3: Keep slides super short and use visuals. If you're like me, I can't listen and read at the same tim… https://t.co/AOcN...
@Starling_Social @CMIContent This is so true. If you exude confidence and make the audience feel comfortable, they… https://t.co/ZzM7...
@todcordill @CMIContent @JasonSchemmel @dsimanoff Yes, Tod, I was thinking about this. Many speakers now have very… https://t.co/0ryU...

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@MoninaW @CMIContent @martinlieberman Now I'm craving a hot fudge sundae and will have to shovel it down before my… https://t.co/01eS...
@itstamaragt @CMIContent So true! But listening is often the hardest part??#CMWorld
@todcordill @CMIContent @JasonSchemmel @dsimanoff Agreed....your presentation slides should be meaningless without you! #CMWorld
@johncloonan @PitchboxApp @CMIContent @Toastmasters Such a great way to get experience and perfect your stage presence. #CMWorld
Again - WHY do speakers do this? Seems like it should be common knowledge by now not to sell during presentations (… https://t.co/nLS3...
@CMIContent @JasonSchemmel @dsimanoff Slides with many bullet points and long form text would actually be more usef… https://t.co/etg4...
@clowerycontent @CMIContent YouTube is such a helpful resource - even for us as we select speakers for our events.… https://t.co/6izv...

Thanks to our amazing sponsors!

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@AmandaChanguris @bentleyu We’ll know you by your (power) walk! #CMWorld
@aimeeguez Thanks for the recommendation! #CMWorld
@CMIContent Thank you to all who participated. This was a lot of fun and you all have some amazing ideas to share… https://t.co/OGgz...
Very good advice for everyone, @cambartley. I've done it and it helped a lot. #cmworld https://t.co/Vu91...
@MoninaW @CMIContent I would have thought we'd be twinning on this one. :( #CMWorld
Meet @a_larick and see the group of speakers she has lined up when you attend one of @CMIContent’s events.… https://t.co/T1ju...
@bentleyu Keep an eye out for me! ?? #CMWorld
We hear "pay-to-play," but how can brands take full advantage of #socialmedia advertising? Our very own… https://t.co/mxw3...
@JoePulizzi @CMIContent A2: @JoePulizzi. "Only cover 1 big topic and tell multiple stories around it." Easy to say,… https://t.co/2mVh...
@Akshatha_K @CMIContent The biggest complaint I see is when a speaker tries to sell from the stage or self promote… https://t.co/sUdB...

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@mikemyers614 @Nationwide I can't say @Nationwide without singing the jingle. #CMWorld
@MLLNNLmotivator @CMIContent We have some fantastic new faces lined up for #CMWorld this year that will make a big impact. #CMWorld
Many thanks to @a_larick for tweeting with us today and sharing her tips! #CMWorld
@mikemyers614 Watching TED talks is a great idea to prepare for presenting. You'll see a lot of different styles… https://t.co/Q9mD...
A6: I hear weird is the new cool. #CMWorld https://t.co/eICP...
@bentleyu I’m thinking about trying power-pose-walking — to music — this year. Maybe I’ll feel so silly I can’t be… https://t.co/z8sT...
@AmandaChanguris @CMIContent A2 Great tips @AmandaChanguris! 1) Break it down. 2) Deconstruct to story elements. 3)… https://t.co/SBCR...
@MLLNNLmotivator @CMIContent I agree that practicing on video is a great way to perfect your style. But I also thin… https://t.co/5QC4...

Thanks to our amazing sponsors!

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Content Marketing World 2017 Takeaways

It’s not all about FUN at 2017 Content Marketing World. Here are my 3 lessons from this year’s event. If you are a content marketer or doing anything related to content, this is the perfect place to…Read More

@BrandLoveLLC @CMIContent @martinlieberman Dang it. Forgot pecans on my list. #CMWorld
A7. Find a Toastmasters chapter. We were lucky enough to have one AT work in my last job. I really regret not takin… https://t.co/mE6c...
@CMIContent @martinlieberman If whipped cream is not considered a topping, I'm definitely adding bananas. And when… https://t.co/G7H1...
@clowerycontent @CMIContent That's great! Anything that builds your confidence will make you feel better once you g… https://t.co/0D9N...
Think you have a question for @a_larick? Ask now! #CMWorld https://t.co/G4Ov...
Read my book? :) But seriously.....you can read and learn...but truth be told you need to practice. Athletes and Mu… https://t.co/9rZL...
@JoePulizzi @CMIContent Sometimes you can take away more on what NOT to do on stage by watching other speakers. #CMWorld
@JoePulizzi Enjoy, Joe! You've earned it. #CMWorld
@MLLNNLmotivator @Toastmasters We know several people who are members! #CMWorld

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Yo...gotta go and do "retired stuff" (as @mikemyers614 would say). Great hanging out with you all. Peace and Love. #CMWorld
@JasonSchemmel @CMIContent This is exactly it. Other presenters offer so much insight to learn what to do and what… https://t.co/RmT8...
@PitchboxApp Doh, forgot the #CMWorld hashtag. LOL
@bhrome @JoePulizzi Targeting your message to your audience, I see. Well done. #CMWorld
@MoninaW @carmenhill Yes, just going up on stage is stressful enough - see Rami Malek at the Oscars... #cmworld
I don't get why some speakers try to "copy" others - if it's not authentic, it comes through. #CMWorld https://t.co/GvUj...
@CMIContent I tend to gesticulate wildly with my hands. Someone once told me it's very distracting when I'm deliver… https://t.co/LSE3...
@carmenhill And my second fashion tip: Wear a shirt that's conducive to having a mic clipped on to you. Sweaters, c… https://t.co/Oi7O...
I remember once, I had to give my presentation with NO slides (we were at an outdoor venue with no way to project t… https://t.co/zO4d...
A7b: Find local businesses where you can practice in front of a group. Pull together your peers and ask for their… https://t.co/oHF2...

Thanks to our amazing sponsors!

A7: I think it's good to watch others (live talks, Ted talks, other presentations) not to emulate another person's… https://t.co/m39B...
@carmenhill Here's my not-so-pro tip: If you can't walk in heels, don't wear them while on stage. I'm afraid of losing my balance! #CMWorld
A5: I’ve got: 1. Walk (burn some of that energy) ??????? 2. Music ?? 3. Power Poses ???? 4. Breathe ?? 5. Visualization ?? #CMWorld
A7a: Google and YouTube are two great resources. Research and watch videos of speakers who do a phenomenal job of b… https://t.co/Es05...
@CMIContent A7: Best way to learn about speaking is to go to events and watch good (and bad) speakers. #CMWorld
@A_Larick SO TRUE! you have to use the stage...move your body....use your hands....don't be a tree! #CMWorld
@cambartley @CMIContent Good ideas. Besides... Nerves give you energy. #CMWorld
@JoePulizzi @CMIContent Weirdness is good. It makes you interesting which keeps the audience focused on you. Thank… https://t.co/UPOa...
Q7: What are some of the best ways and resources to learn about building presentation skills and public speaking?… https://t.co/ihjq...
But watch where you’re going, so you don’t fall off! #CMWorld <- https://t.co/rqAe...
@dsimanoff Curious, what made you conscious of your gestures and facial expressions? #CMWorld
@CMIContent A6: Embrace your weirdness. So many speakers try to match another speaker or be like everyone else. Fin… https://t.co/JfT2...
@Akshatha_K @CMIContent YES - being authentic is so important. You want the audience to like you for you and value… https://t.co/fy9y...
@CMIContent Ugh. Typo. "whipped cream". Damn @Twitter for not letting me edit my tweets! #CMWorld
A6. I always try to be conscious of my hand gestures and facial expressions. Also, I pay close attention to the ton… https://t.co/Sw4F...
@JoePulizzi @carmenhill That got me LOL. And I actually LIKE orange! #CMWorld
@bhrome @CMIContent We should have our #CMWorld speakers help create the playlists. Maybe this will help them out too! #CMWorld
@CMIContent I choose whip cream, nuts, and hot fudge! I'm a traditional kind of girl. #CMWorld
A6: Identify and Accept your style. Until you do you will never be able to focus on your content. We will all go th… https://t.co/LmVF...
@JoePulizzi @bhrome We're gonna have to go to Wiki to understand what is happening right now. #CMWorld
@todcordill @JasonSchemmel @johncloonan @CMIContent @dsimanoff I think it's industry-standard now to make slides av… https://t.co/eLkA...
@bhrome Always extra points for #starwars reference. Always. #CMWorld
@MLLNNLmotivator @CMIContent This is FANTASTIC advice. Once you break that barrier with the audience, it doesn't seem as scary. #CMWorld

Thanks to our amazing sponsors!

Oh, yes, I like to feel comfortable in the space - that always helps my pre-presentation jitters, seeing and "feeli… https://t.co/V0CK...
@JBugs10210 Being familiar with your surroundings definitely can help calm nerves. #CMWorld
A6b: Also, don’t stand still behind the podium, it’s a crutch. Move around the stage to keep the presentation interactive. #CMWorld
@cambartley @CMIContent Great advice. A plan is so important because everyone gets nervous at some point. #CMWorld
A6a: Don’t try to be someone you aren’t. Find a speaker you admire and figure out what skills that person has that… https://t.co/IENq...
@Starling_Social Thanks for sharing the video! #CMWorld
A5: as the great Tracey Morgan once said, "Nervous people cannot wait for it to end. Excited people cannot wait for… https://t.co/NnQb...
@JasonSchemmel @johncloonan @CMIContent @dsimanoff It's good to tell people up front if the slides will be availabl… https://t.co/T2Hv...
Q6: How can you develop a stage presence that lets you standout from the crowd? How can you make the most of your… https://t.co/oFVm...
@ScottLum @carmenhill Shhh...that's just between us. #CMWorld
@bentleyu @CMIContent Experience is key. Even if it's infant of your coworkers, kids or friends. #CMWorld
@JasonSchemmel @CMIContent @mikemyers614 @MoninaW @cavs @McDonalds That's easy. Free is better than paid. *drops mic* #CMWorld
A5: The jitters are normal. It's adrenaline. It's cortisol. Your body is preparing for a stressful situation (a goo… https://t.co/udtM...
@JoePulizzi Note to self: shop early and often... #CMWorld
@AmandaChanguris We think many of us can relate, especially this group with many self-proclaimed introverts. #CMWorld
@ClkContrl @CMIContent I do exactly the same thing. Getting some fresh air helps too. #CMWorld
@CMIContent Me before every presentation, no matter how big or small. Once I get started I’m fine but those last fe… https://t.co/5JpB...
@MDigitalPatrick @CMIContent I agree, but... Do you mix things up based on audience attention and reactions? #CMWorld

Thanks to our amazing sponsors!

@clowerycontent @CMIContent Agree - I prefer my presentations to be a little more "improv" - the same presentation… https://t.co/hjAh...
@BrainBlenderTec @CMIContent I love this! And music definitely helps shake the jitters. #CMWorld
@carmenhill Nice Carmen! Or wear something so insane and crazy that it takes your mind off the presentation. #CMWorld
@writtenbyemilie @mikemyers614 @JoePulizzi @MoninaW Those are the ones you know I will *always* respond to. LOL #CMWorld
@PRisUs You didn't miss much. We're just watching the entire Twitter chat unravel because @JoePulizzi sent out a si… https://t.co/HkA0...
@BrainBlenderTec Gotta have hype music! What would be at the top of your playlist? #CMWorld
A5b: Practice and experience. Know your topic inside and out, stay focused, take deep breaths and know the audience… https://t.co/USLL...
I think the more you do it, the easier it gets. I like @JoePulizzi’s advice to really master your material. #CMWorld https://t.co/NoDu...
A5. What to do to get passed presentation jitters: If you’re in OR, WA, CO, NV, MI, MN, MA, VT: #Indica Every… https://t.co/VXw2...
But the slides you present with should be different than the slides you give away. #CMWorld https://t.co/QJuE...
A5a: Even the most seasoned speakers get nervous before a presentation. I’ve seen speakers pacing backstage, blasti… https://t.co/zAMX...
@JasonSchemmel @CMIContent @mikemyers614 @MoninaW No...went to @cavs game last night and won free @McDonalds nuggets. :) #CMWorld
@A_Larick @JoePulizzi Flair fits in with Q6! Stop jumping ahead! ?? #CMWorld
@mikepweiss Great ideas. If the technology breaks, these ideas will get you through the presentation without a hitch. #CMWorld
A1: story - story - story! the audience craves the unexpected. they want to be entertained....we forget that presen… https://t.co/dp17...
Q5: Nerves can get the best of any speaker. How can you get passed the jitters so you can present confidently?… https://t.co/AbYv...
Popping in late to the #cmworld chat - busy day, but didn't want to miss @A_Larick! https://t.co/UFCZ...
Same here. Knowing the slides will be available means I spend more time listening and being present and less time t… https://t.co/7Lpk...
@JoePulizzi @CMIContent But you always do it with great flare and you add slight differences that make it original each time! #CMWorld
A2: Don't tell them everything. Leave some things out. The audience will be distracted...they will all be listening… https://t.co/GwAw...

Thanks to our amazing sponsors!

@CMIContent @mikemyers614 @MoninaW Lunch? It's still breakfast time here. :) #CMWorld
@MDigitalPatrick @CMIContent Practicing definitely gives you the confidence that you know your material. #CMWorld
@CMIContent A4: I rehearse SO MUCH. And, oddly, I can't rehearse in front of anyone. I was incredibly anxious my fi… https://t.co/7p7f...
@JasonSchemmel @CMIContent This is the perfect combination - practice with a bit of random thoughts along the way. #CMWorld
A4: Speakers who ask someone else to create their slides (and the speaking points) should absolutely rehearse & con… https://t.co/ZyEd...
@mikemyers614 @JoePulizzi @MoninaW Hey Joe, did you bring lunch? It is a lunchtime chat. ?? #CMWorld
@ClkContrl @CMIContent This is exactly right! #CMWorld
@CMIContent A4: What gets marketing speakers in trouble is they create and give too many different presentations. D… https://t.co/xkgg...
@JoePulizzi @CMIContent @MoninaW Ha! What is this...noon you speak of? #mustbenice #CMWorld
A4b: But I suggest not memorizing the presentation which allows for some impromptu thoughts or ideas during the presentation. #CMWorld
A4: I wouldn't call it rehearsing. :) I tend to think about how I will tell the story and do that many, many times… https://t.co/aOoI...
@CMIContent A3: This year, my #CMWorld session is on writing. I'm going to have to have some words on my slides (an… https://t.co/wG6E...
@writtenbyemilie It's a challenge to balance. I know attendees like to review slides after the presentation and pre… https://t.co/K3b8...
@JasonSchemmel @dsimanoff Agreed. But what about those who need slides post-presentation? Should your slides provid… https://t.co/gv79...
A4a: Rehearsing is a personal preference but some of the top #CMWorld speakers spend hours perfecting their present… https://t.co/ewYH...
@mikemyers614 @CMIContent .@MoninaW reminded me it was #CMWorld chat time. I told her I have no grasp of time anymore.
@ClkContrl @CMIContent So true! Too many speakers want their slides to speak for them (as standalone documents)...b… https://t.co/CLxj...
Q4: Everyone has a different presentation style. Do you take the time to rehearse? Or do you deliver something impr… https://t.co/MO1u...
A3: No! No! No! Slides are for support only...if you don't need them don't use them. A presentation is a performanc… https://t.co/f172...
A2: Be a good storyteller. Take people along with you on a journey. There are no bullet points in a story. #cmworld
@JoePulizzi @CMIContent Hey, stranger. They don't let just anyone in here, you know. (Hi Joe!). #CMWorld
@MDigitalPatrick @CMIContent Great line, but often overlooked: " Great leaders allow their experts to flourish, not… https://t.co/URB1...
@CMIContent A2: Don't try to do too much. Only cover 1 big topic and tell multiple stories around it. Really drive… https://t.co/wi1X...

Thanks to our amazing sponsors!

@SocialAnimal_io @CMIContent Reading from the slides is an automatic turn-off. #CMWorld
A3. Presentation slides enhance presentations but they aren’t always req'd. Slides should: ?? Complement, not dupli… https://t.co/cDPK...
A3. My 2¢: Slides should be used to convey the structure of your presentation, not the content. There are few thing… https://t.co/bnle...
A3: Not all presentations require slides. That said, we need to also realize that fewer slides is not always better… https://t.co/zenJ...
@CMIContent Yes. The exposure of your ideas can lead you places you've never expected. What we say can have a big i… https://t.co/WfQO...
@todcordill @bentleyu Did you buy your way into that joke? Too soon? #CMWorld
@CMIContent Look at the presentation from the audience's perspective. What pain point are you going to solve for t… https://t.co/nIei...
@itstamaragt @CMIContent Involving the audience always makes them feel a part of the presentation. This is so important too. #CMWorld
A3: Not every talk requires visuals, but some people prefer to learn by listening while others prefer to learn by w… https://t.co/NmZV...
A3: Slides help to tie together a presentation, when used correctly. IMO, slides should have more pictures than wor… https://t.co/D2Ty...
@CMIContent If your main point is an "aha"/surprising insight, state it up front and then unpack it. @MyMktingSense #cmworld
@johncloonan @MLLNNLmotivator @CMIContent Very true but often times nerves get in the way. It's always good to pra… https://t.co/Q6dc...
@A_Larick @CMIContent Thank you! That feedback means the world to me! #CMWorld
@carmenhill Really, we should go into business together. It needs a little wordsmithing, but the name could be some… https://t.co/0sZv...
@rob_totaro @CMIContent This is exactly right. Attendees come to a conference looking for answers and love to leav… https://t.co/VIAV...
@ScottLum Yes! Pre- and post-talk are vital pieces of a presentation. #CMWorld
@MyMktingSense How do you balance build up with an audience that prefers speakers get right to the point? #CMWorld
A1: Presenters can engage with their audience after the talk through social. It connects them with the group and pr… https://t.co/RVK4...
@AmandaChanguris @CMIContent This is so on target and you do an amazing job with this! #CMWorld
A2. Audiences get bored and frustrated if they don't know where they are in the presentation. I'm a big believer in… https://t.co/GRIG...

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A2: Great presentations are formatted within the structure of a story. We are placed somewhere, then some kind of c… https://t.co/NjUN...
A1. Presenting in front of an audience builds a variety of skills, including: ?? Storytelling. ?? Distilling your… https://t.co/GK7G...
@CMIContent A2: Break it down. Deconstruct that big idea into elements of a story (we have LOTS of practice with th… https://t.co/nL5p...
A2b: Go deep for the meat of the topic – no fluff. Conference attendees are usually seasoned professionals and they… https://t.co/Xuc5...
@johncloonan True. And it's testing those ideas. What resonates? Should you build on that? #CMWorld
A1: Presenting helps build your authority and shows thought leadership on the topic. It also forces the speaker to… https://t.co/y0Lv...
A2a: Keep it simple with one main idea and create stories along the way to keep your audience engaged. Just like an… https://t.co/bitm...
@todcordill I’m a rebel ;) Also, with rare exceptions, I don’t eat sweets. #CMWorld
@SocialAnimal_io @CMIContent Absolutely! And it makes you more human and people want to follow you and learn more… https://t.co/yHuM...
Q2: How do you fit your big idea into a presentation without overwhelming or boring your audience? How should you s… https://t.co/M0MD...
@MDigitalPatrick See those numbers really hits home. Wow. But it's so true. You're forced to be succinct. #CMWorld
@carmenhill You just can't follow the rules, can you? I tried to break them but then corrected myself. With 3 toppings. #CMWorld
A1. I think that any time we, as marketers, communicate with an audience, we're learning how to flex muscles that c… https://t.co/cFde...
@ClkContrl @CMIContent This is so true. I think learning to take feedback and adapting to that input is often the… https://t.co/uic4...
@rob_totaro Feedback is so important as a presenter. Can't simply speak to the group. Must listen too. #CMWorld
@CMIContent It's always great to be here! #CMWorld
@AmandaChanguris Hi Amanda! Happy you could pop in! #CMWorld
A1: Presenting in front of an audience helps you hone your craft (as you prepare your material and prep for questio… https://t.co/Ssrp...
@bentleyu @ClkContrl Ooooh never thought about the distinction! #CMWorld
@MDigitalPatrick @CMIContent This is right on. In presentations I always believe less is more. #CMWorld
@carmenhill LOL ... I suppose it depends on how many you eat! ;-) #cmworld
@carmenhill Salty *then* sweet. So we'll let it slide. #CMWorld
@CMIContent A1: It can definitely help your colleagues see you as an expert in the field. That external recognition… https://t.co/pyyD...
Print Magazines Dead? Bite Your Tongue - 6 Reasons to Rethink Print https://t.co/2BX5... #CMWorld #printhttps://t.co/LQze...

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@CMIContent Alright then, I'll go with marshmallow fluff, too! ;-) #cmworld
@martinlieberman Does that count as one thing or two things? #CMWorld
@CMIContent @A_Larick Don't worry I'm joining you in spirit....even better I'm working on content creation. I'm get… https://t.co/6wy8...
A1: So much time is spent behind a computer building connections through blog posts, social media or emails. Gettin… https://t.co/PF0z...
@martinlieberman Well, whipped cream isn't a topping, right? We mean, it is but it isn't. So that frees up one for you! #CMWorld
@ClkContrl @CMIContent Yep, I'm a sprinkles person too. Can't get enough! #CMWorld
@carmenhill Don't forget the pigs in blankets! ;-) #cmworld
@johncloonan Coffee syrup? Never seen that on a sundae bar. Is that a southern thing? #CMWorld
Hi! I’m more about the hors d’oeuvres bar: olives, marcona almonds, cheese… #CMWorld https://t.co/Ykso...
Q1: How can presenting in front of an audience strengthen your role as a content marketer? What skills can public s… https://t.co/YfPO...
@CMIContent Only 3! strawberries, caramel, bananas #CMWorld
@bhrome Are you the only one to say caramel??! #CMWorld
@A_Larick @CMIContent I changed my mind. ?? Chocolate syrup ?? Nuts ?? and WHIPPED CREAM! Still on vanilla ice cream. #CMWorld
But don't worry I will be SPEAKING at #CMWorld this September! Big thank you @A_Larick and her team. They truly br… https://t.co/1ziC...
@PitchboxApp We're seeing a common thread with #CMWorld chatters... chocolate!
Greetings. This is Dave from Tampa. My go-to ice cream toppings are dulce de leche and crushed Nilla wafers. Yes, I… https://t.co/5roD...
@itstamaragt Graham crackers! Didn't think of that one. #CMWorld
@CMIContent @Nationwide You wouldn't understand :) #CMWorld
@B2the7 That's quite the combination. Balance the fruit with the candy, eh? #CMWorld
#CMWorld Icebreaker. My 3 toppings at the sundae bar are: ?? Chocolate syrup ?? Nuts On vanilla ice cream. That… https://t.co/XuDe...
Hi all. Mike Myers here from @nationwide. Just three sundae toppings? Hot fudge, cool fudge and room temperature fudge, please. #CMWorld
@heidicohen @A_Larick Drats! Hope we can catch you the next time around! #CMWorld

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@Rogercparker @A_Larick Thrilled to see that you're back! Unfortunately I've got IRL meetings! (How old school!) #cmworld
?? Want a sneak peek at our upcoming chat schedule? ?? Have a topic you'd like to suggest? ?? Know a marketer who woul… https://t.co/LNKN...
Just a quick Hi from NYC to my #CMWorld buddies. Sorry that I won't be able to get a braindump form @A_Larick on h… https://t.co/Cs0i...
@CMIContent Hey friends, Mo here, your friendly #CMWorld cmgr. I gotta go with hot fudge, crushed Snickers, and M&Ms. Because chocolate. ??
New to the #CMWorld Twitter chat? Welcome! ? Would like a tweet to remind you about the chat next week? Share with… https://t.co/7hya...
@CMIContent @moninaw Great question! @SaraInReno should watch these responses for #CMWorld snack ideas :)
@A_Larick Sprinkles are for winners! #CMWorld
@CMIContent Mmmmm ... Hot fudge, whipped cream, and M&Ms! Or Oreos. Or both M&Ms *and* Oreos. :-) #cmworld
Q. What was the best after-dinner speech you ever heard? A. "Leave the dishes. I'll do them." #CMWorld
@CMIContent I would pick blueberries, whipped cream and sprinkles. #CMWorld
@johncloonan That's the rumor. Maybe it hit somewhere between CLE and ATL? ?? #CMWorld
Icebreaker time! You’re at a make-your-own sundae bar. Which three toppings do you choose? #CMWorld https://t.co/wqCd...
@CMIContent Thanks everyone for being here today! #CMWorld
@B2the7 @MLLNNLmotivator @bhrome We imagine that's how people look getting ready for the podcast. #CMWorld
Thanks to @a_larick for joining us today. Andrea is CMI’s Speaker Engagement Manager and oversees both Content Mark… https://t.co/pePM...
I'm back! Anxious to learn more about #presentations from today's chat with @A_Larick after an entirely forgettable… https://t.co/p6t3...
Looking forward to this chat with @A_Larick! #CMWorld https://t.co/0TY9...
It's #CMWorld Twitter chat day! ?? Special guest: @A_Larick When: Tuesday, 12pm EDT Preview:… https://t.co/1g0o...
Tuesday #TwitterChat List #1 ?? ?? #IndieFeature 24/7 ?? #TOTT 4:30am ?? #BizSnugChat 6am ?? #CMWorld 12pm ?? #VCBuzz 12… https://t.co/mVuN...
CMI's Speaker Engagement Manager @A_Larick will share tips for effective presentations on Tuesday’s #CMWorld chat.… https://t.co/FqPp...

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CMI's Speaker Engagement Manager @A_Larick will share tips for effective presentations on Tuesday’s #CMWorld chat.… https://t.co/EbZl...
Don't miss this one. @A_Larick is known and respected by every major speaker in the #contentmarketing biz. She's su… https://t.co/nZBJ...
@Arc3Comm @CMIContent Thanks for the share, Arc 3 Communications! Credit goes to @CourtEWakefield for the Google An… https://t.co/xqFV...
At the heart of any good video production is a good interview. Here’s how to succeed on either side of the camera.… https://t.co/QbRm...
Join me tomorrow for a fun #CMWorld chat @ noon Eastern https://t.co/2NEt...
@clowerycontent @CMIContent Thanks for including #FreelanceChat! Yes, #CMWorld is a fav. A couple of others I l… https://t.co/SEo3...
Congrats @sara_mcguire! Your January article was a top performer on the @cmicontent #blog. ??Looking forward to work… https://t.co/EdI6...
Do you lead conference calls or meetings at work? Are you a speaker? On this week's #CMWorld chat, CMI's Speaker E… https://t.co/CisB...
Do you listen to your sales department before you create content marketing? Check out what @JasonMillerCA did at… https://t.co/2mhQ...
Your audience only reads about 20% of the text on a webpage according to usability expert Jakob Nielsen. @NNgrouphttps://t.co/ds4Z...
Good read here from @fadeke_adegbuyi about how to embrace #feedback, including this simple yet profound tip: “...as… https://t.co/FQz8...
#7MinMarketing [podcast] Join Me at @InteractConf #MAICON, and #CMWorld Learn more about the conferences, my worksh… https://t.co/Y9u2...
Here's my latest newsletter - featuring the science of #fasting, #Facebook concern and #Kylie Jenner. If you like,… https://t.co/zFpW...
@ActualKats We know our attendees will learn a lot from you, @ricktagious, and @RyanPete! Your combined experience.… https://t.co/dgHI...
@Skyword @Allen Allen is definitely a fan-favorite. Happy to have him back! #CMWorld
Mastering Content Marketing - Creating Visual Content https://t.co/bJfg... via @YouTube Fun video about… https://t.co/2W3d...
Think content marketing is too time consuming? Here’s how we solve that problem. #cmworld https://t.co/aP7k... https://t.co/HLvD...
Are you planning to attend #CMWorld this year? Don't miss Skyword's own CSO, @Allen, unravel the science of timing:… https://t.co/z6t8...
Who's in your circle??? Marketing Circle of Trust: How to Improve Relationships for Social Good [Research]… https://t.co/WmCN...
NEW #7MinMarketing [podcast] I'll be speaking at @InteractConf, #MAICON, and #CMWOrld. Learn more about the confere… https://t.co/eioj...
@Tsag_An @CMIContent Glad you found it useful, Antonios! Shout out to @CourtEWakefield, whose #CMWorld presentation… https://t.co/XfCM...
Missed this week's #CMWorld with @GenePetrovLMC? We have a recap up on the blog. ?? #worktweet https://t.co/wINI...

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Want better content distribution results? Here's How To Get Results https://t.co/lC0T... cc @contentlyhttps://t.co/Xq05...
Congrats @JuliaEMcCoy! Your January @cmicontent #blog post was a smashing success! https://t.co/JE7X... We appre… https://t.co/Ri0y...
The Instagram & Facebook outage reminds me of the old @Robert_Rose & @JoePulizzi saying: “Don’t build your house on… https://t.co/mntQ...
@GenePetrovLMC @aiaddysonzhang Yes, thank you! Hope you both have a great day! #CMWorld
#CMWorld 2018 - Tips on Building a Loyal YouTube Audience - Tim Schmoyer #socialmedia https://t.co/AZJT...
My random newsletter comes out tomorrow at 8:30am ET. In this issue we cover the science of fasting,… https://t.co/cJGo...
@Taylor_Barbieri @CMIContent Thanks for sharing, Taylor! And thanks for being a part of the #CMWorld community. So happy you found us!
Thanks to @writegirl1215 & @EditorStahl for today's excellent @CMIContent webinar about sharable content. #CMWorld https://t.co/0tX7...
@dryvetyme @writegirl1215 Um... ?? Of course I'm not! I read your tweets. Others? Thank you, next. #CMWorld
Check out our next #webinar, Secrets for Using Webinars to Drive Personalization with @ON24's @4markb.… https://t.co/1dEI...
@MoninaW @writegirl1215 Are you subtweeting me, Monina? #CMWorld
Huge thanks to today’s sponsors, @seismicsoftware. You are awesome! #CMWorld https://t.co/e4hH...
There are a lot of people who can use this piece of advice. {via @writegirl1215 #CMWorld webinar} https://t.co/8bcW...
In today's @CMIContent webinar, @writegirl1215 continues to speak the truth. Good Data >>>>> Big Data. #CMWorld https://t.co/IwOc...
Here's @writegirl1215 talking about #socialmedia on today's webinar, and we just want to cry because #facebookdownhttps://t.co/CL1R...
@Clark_Commo Happy to hear you find it valuable. And imagine, we're only halfway though! #CMWorld
Nice! Today's @CMIContent webinar with @writegirl1215 is starting off strong! #CMWorld https://t.co/Ahzu...
@CMIContent It has been far too long! I'm glad to be here! #CMWorld
Thanks to our friends at @SeismicSoftware for sponsoring today's webinar. Be sure to check out their website.… https://t.co/v56o...
@dryvetyme Adam, it feels like forever since we've chatted. Happy Webinar Wednesday! #CMWorld

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It's #webinar time! Topic: Secrets of the Most Shareable Content Guest: @writegirl1215 Log in:… https://t.co/aOd9...
Up Next: "Secrets of the Most Shareable Content" - a @CMIContent webinar. #CMWorld
@WordsworthWebPR Yes! Always room to grow! ?? #CMWorld
Are you using the best content distribution platforms? https://t.co/lC0T... #contentmarketing #cmworldhttps://t.co/sUAs...
Need to fill your editorial calendar? Help is here: How To Create A Content Curation Plan To Fuel Your Content Ma… https://t.co/SjSd...
Last week's chat was great ?? The Gig Economy: A #CMWorld Twitter Chat With @VirtuosoAssist https://t.co/nZ3h...
@johncloonan We hope you enjoyed your time during the #CMWorld chat. See you again soon?
@GenePetrovLMC @CMIContent Thank you for being you! #CMWorld
31 Cringeworthy Content Marketing Things That Should Die https://t.co/6koc... via @cmicontent #cmworld #contentmarketing
@GenePetrovLMC That’d be great! I love the #CMworld chat, too!
@TSCDigitalUSA Thanks for joining us today! #CMWorld
Great #CMWorld chat today about #leadership. Whether you’re a leader looking to improve or someone who would like t… https://t.co/V5sF...

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