Clare is the co-founder and chief research officer at Mantis Research, a marketing consultancy that helps brands publish and amplify original research. Before founding Mantis, Clare was the founding editor of Chief Content Officer magazine, the leading print m… Read More
On this show, Ardath and I talk about the need for personas and how marketers can start creating effective personas for their content marketing efforts. Ardath gives some great examples of how to build content that is engaging with your personas and how to me… Read More
Clare is the best! These are definitely some of my favorite articles from 2017! If you don't get CCO, make sure you register and get on the list. Read More
Do you really need an SSL certificate for your Content Marketing efforts? This is the question Christoph Trappe and Jeff Julian tackle on this Enterprise Marketer Podcast. Read More
Andrew J. Herkert, Chief Revenue Officer, and Sam Annala, Director of Business Development of TruScribe join us at Content Marketing World to share their insights on video marketing and the use of animation. Starting with a one-man whiteboard video company, T… Read More
Are you able to catch a reader's eye? Are you able to keep your reader engaged throughout your whole article? Brian gives a few free stratagies and examples of how we can answer these questions as yes on all our articles. Read More
Mark Masters is Managing Director of The ID Group, a content marketing agency in England. He is a believer in businesses owning the spaces that are theirs and to stand for something more compelling via a content driven approach. Mark is the author of The Co… Read More
Say what??? If your a B2B Content Marketer, what happens with you lose access to your lead's inbox? Read More
Looks like the battle continues to see who is going to become the Marketing System of Record with this announcement by Salesforce. Love the name! Read More
Albert Jan (AJ) Huisman is the Founder of Y Content, a Content Marketing Consultancy company. He is also the co-founder and Chief Content Officer of Content Marketing Fast Forward, a platform which inspires and educates marketers in a fast and fun way on Conte… Read More
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