Enterprise Marketer - Make Your Marketing Matter.
Make Your Marketing Matter.
Heidi Cohen

Heidi Cohen


As the Chief Content Officer of the award-winning Actionable Marketing Guide, Heidi Cohen simplifies the complex concepts behind today’s evolving marketing challenges.

Heidi built her marketing career at well-known brands for major international corporations including Citibank, Bertelsmann, and The Economist. Her consultancy, Riverside Marketing Strategies, combines creativity and analytics to aid established firms like The New York Times and startups.

At New York University, Rutgers and CUNY-Hunter College, Heidi creates and teaches cutting-edge graduate level marketing by breaking complex marketing concepts into easy-to-consume chunks.

Heidi also speaks at top conferences and events across the US as well as in Europe and South America.


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Lessons Learned From Journalism to Help Enterprise Content Marketing

Lessons Learned From Journalism to Help Enterprise Cont…

In this episode, Heidi Cohen and Nicole Mills discuss pulling from journalism to do Content Marketing better in the enterprise.Read More