Enterprise Marketer - Make Your Marketing Matter.
Ira Apfel

Ira Apfel

BIOGRAPHY:
I enjoy strategically transforming corporate communications for trade associations, nonprofits and small to medium-size private companies. Times change, and so has corporate communications. I can help you create a strategy to change the perception of your organization, its executives and its customers via social media, video, podcast, newsletter, blog, op-ed, speech, or magazine. I’ll test and track results to refine the strategy. And I’ll collaborate with senior management and subject-matter experts to transform their communications as well. It’s all about telling stories to promote your organization and its mission.

latest associated content (4)

I Hosted 20 Podcasts in 2 Days and Survived, Here is How I Did It

I Hosted 20 Podcasts in 2 Days and Survived, Here is Ho…

For AFP 2017, I had a new job that was arguably the most unique, arduous, and stressful of my career.Read More

5 Reasons Why FP&A Must Be a Better Business Partner

5 Reasons Why FP&A Must Be a Better Business Partner

Growing pressure on business to perform is translating into more pressure on financial planning and analysis to collaborate effectively with the operation, using advanced analytics and data-driven dec…Read More

After Years of Working Trade Shows, I Attended One. Here's What I Learned.

After Years of Working Trade Shows, I Attended One. Her…

Clearly, he never got the message that I’m supposed to be the one offering insights to attendees. When I reminded him that it’s not in my job description to sit in a seminar room taking notes for thre…Read More

Emerging Markets Deserve Your Respect

Emerging Markets Deserve Your Respect

Emerging markets are “exotic,” “risky,” full of challenges but promising great rewards to the most intrepid and audacious, etc. Think: Indiana Jones wearing an accountant’s green visor.Read More

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