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Matthew Balogh

Matthew Balogh

BIOGRAPHY:

Matt Balogh is a leading Content Engineer specializing in pharmaceutical multi-channel content strategy who combines a degree in Engineering, an MBA in Marketing, and nearly three decades of coding experience to create the systems and strategies that support and inform content that changes behavior.

Matt is currently the Senior Director of Content Engineering with The Medicines Company, and former CTO of Ogilvy CommonHealth where he established and led the innovation team. He is an active speaker and hosts a bi-weekly podcast on martech in the healthcare industry. Matt has global experience implementing intelligent content systems.

SOCIAL:
           

latest associated content (2)

Matthew Balogh Talks About the Role of Content Engineer

Matthew Balogh Talks About the Role of Content Engineer…

Content needs its own engineers, these days. Matthew Balogh and Jeff Julian examine the opportunities that technology has created for intelligent content.Read More

First Enterprise Marketer Poker Game from ICC17

First Enterprise Marketer Poker Game from ICC17

Watch the first of three poker games held at the Intelligent Content Conference with Robert Rose, Matthew Balogh, Buddy Scalera, and Andrea Fryrear. Jeff Julian is the MC for the event, and Pamela Mu…Read More

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