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Content Associated with Digital Marketing

Livestream - 4/12/2017 2:00 PM CST - Jennifer Phillips at MDMC

Livestream - 4/12/2017 2:00 PM CST - Jennifer Phillips…

In this session, we’ll explore the current state of the state of campus engagement and envision the near term future of meeting the digital natives’ expectations in a way that delivers value to the st…Read More

Livestream - 4/12/2017 1:30 PM CST - Maya Mikati at MDMC

Livestream - 4/12/2017 1:30 PM CST - Maya Mikati at MDM…

Many traditional marketing organizations today like IBM are facing many pain points as it relates to marketing focused activities.Read More

Livestream - 4/12/2017 1:00 PM CST - Jessica Liu at MDMC

Livestream - 4/12/2017 1:00 PM CST - Jessica Liu at MDM…

Don’t worry; you’re not the only one wondering. Marketers argue that social media lets them reach younger audiences like the enigmatic Gen Z (ages 18-27).Read More

Developing Your Digital Sense with Chris Snook and Travis Wright

Developing Your Digital Sense with Chris Snook and Trav…

On this show, Jeff sits down with Travis Wright and Chris Snook, authors of Digital Sense, to discuss the digital landscape and the system they have developed called the Experience Marketing Framework…Read More

What does a Digital Strategist do?

What does a Digital Strategist do?

Marketing is what happens behind the scenes: aligning tactics to business strategies and goals, measurement, analysis, documentation, and – the most popular marketing task these days – building and ma…Read More

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