Sub-Categories for Software

Content Associated with Software

Driving Amazing Customer Experiences

On this episode of Marketer-to-Marketer, Jessica Best, Douglas Burdett, Andrea Ames, and Vishal Khanna sit down to discuss customer experiences and how the marketing team can shape them for the best p…Read More

Tactic of the Moment: Email Image Personalization

This (now-exploding) startup t-shirt printer recently designed a personalized email campaign that would pull in a company’s information and logo to personalize their cold email experience.Read More

A Journey Through Native Advertising to Artificial Inte…

In this episode of Marketer-to-Marketer, Chad Pollit, Author of the Native Advertising Manifesto, and Paul Roetzer, CEO of PR 20/20, dive deeper into these topics and give us a State of the Field for…Read More

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How to Send Videos in Your Email Campaigns

Some great advice on incorporating video into your next email if you are a Brightcove customer.Read More

Content Marketing World 2017 Takeaways

It’s not all about FUN at 2017 Content Marketing World. Here are my 3 lessons from this year’s event. If you are a content marketer or doing anything related to content, this is the perfect place to…Read More

Matt Dion on The Workflow of the Digital Marketer

In this episode, Matt Dion and Jeff Julian discuss the topic of marketing workflow and how Mintent can help your team perform better. "The approach is now more, "Why are you producing content? What's…Read More

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Integrate Video Into Your Email Campaigns Using the Med…

Yes, please! Email marketing is at an all-time high and so if video marketing. For Brightcove users, they have made it easier to bring both together.Read More