Shelly Lucas joins the Enterprise Marketer Podcast to discuss her role as Content Marketing Director for Dun & Bradstreet. In this show, Shelly shares how she got her start in marketing and how her r…Read More
Christopher Penn, Vice President of Marketing Technology for SHIFT Communications, joined Jeff Julian at MarketingProfs’ B2BForum to discuss podcasting, customer journey mapping, content marketing, an…Read More
Last night, my children helped me cook a whole chicken in preparation for a soup dinner. First, we boiled the chicken on a low simmer. After letting it cool, we checked to make sure it was done, and u…Read More
If you don't document your content marketing strategy, do you really have one? My opinion is not really. You might be doing the motions but you aren't committed to the big plan. It takes a lot of t…Read More
As times changes so does your code. Looking at how your staff uses your systems as well as your customers is very important. As Nadia tells us about Beyond Bank's over hall in order to upgrade their…Read More
Influence Marketing is another ball you need to put in your bag. As Influence Marketing is on the rise as more and more companies are pushing out great content.Read More
It's not easy to get our audiences to listen to us all the time. Rebecca lays out 5 very doable steps to achieve this goal. Please take special notes in steps 1 and 2 as they are the most important.…Read More
Inspiration can come from anywhere and could be used for a multitude of things. This is an eclectic collection of ideas, inspiration, new techniques and whimsy. Looking through it I came up with a f…Read More
Sue B. Zimmerman was gracious to co-host the Enterprise Marketer Podcast this week to discuss Instagram. During this show, Sue shares some of the great resources she offers business owners or marketi…Read More
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