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Content Associated with Content Marketing

Should my event hashtag include the year?

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Should my event hashtag include the year?

Whether you can from the world of tagging when Technorati was the engine or the more modern version with hashtags, coming up with a symbol that your audience can interact with is key to bringing the d…Read More

Content Marketing World: Journalists vs. Marketers

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Content Marketing World: Journalists vs. Marketers

If you are one of the folks who continuing to create content marketing efforts, month after month, without a content strategy documented, please do yourself a favor and create one piece of it this wee…Read More

Vimeo launches Vimeo Business — a video hosting & marketing plan aimed at SMBs

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Vimeo launches Vimeo Business — a video hosting & marke…

This is big news for those of us who need a solution for business, but might now be able to afford some of the $6000/yr business solutions available. Will this new solution be enough to break away f…Read More

Mark Masters on Podcasting with in a Content Strategy at Content Marketing World 2016

Mark Masters on Podcasting with in a Content Strategy a…

Mark Masters, author of The Content Revolution and host of the Marketing Homebrew Podcast joined me at Content Marketing World to discuss the differences in marketing between the US and the UK and why…Read More

What Marketers Need to Know When Choosing Metrics for Social Media Campaigns

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What Marketers Need to Know When Choosing Metrics for S…

What is ROI? What metrics should you use for your type of content? This article will tell you what you need to look at and how it needs to be viewed by others.Read More

Practical Content Strategy in Action

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Practical Content Strategy in Action

As we all know, many times coming up with a strategy is easier than putting that strategy into motion. Every organization is different but Joseph lays out several ways to put a good content strategy…Read More

7 Steps to Squeeze Killer Content Ideas from Industry Conferences

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7 Steps to Squeeze Killer Content Ideas from Industry C…

When you go to a conference it's more than just attending sessions and writing your own notes. Brody tells about his plan for CMWorld 2016 and what we should be doing to keep our audience in the know…Read More

Slow Marketing: How to Deliver Faster Results by Slowing Down (Yes, You Read That Right)

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Slow Marketing: How to Deliver Faster Results by Slowin…

Digging in and knowing your audience's problems and helping them find the solution takes time. Ann talks about empathy, uncovering the why, creating bigger, bolder, braver and much more. Slow down,…Read More

This Week in Content Marketing: 2017 Content Marketing Predictions

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This Week in Content Marketing: 2017 Content Marketing…

As this year's marketing comes to a close, the question arises as to what is in store for 2017? Robert and Joe give three predictions each as to what we will see in pipeline of marketing. This Old…Read More

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