My job, really, is that of an advocate and consultant. "Content Marketing Advocate" simply does not have the same ring to it. "Content Marketing Consultant" only describes half of it and besides, that…Read More
Sometimes we aren't confident but we work out the nerves to get the job done. Christoph lets us in on his latest talk and the questions that arose about faking it.
During a 2016 speech at a marketing conference I shared the story of a football coach who told me to appear confident even if I wasn't. If other players didn't think I was confident of my call as a center, they may lose trust. A valid concern....via authenticstorytelling.net