Enterprise Marketer - Make Your Marketing Matter.


Digging in and knowing your audience's problems and helping them find the solution takes time. Ann talks about empathy, uncovering the why, creating bigger, bolder, braver and much more. Slow down, yes she said it and you will know why very soon.
This is the first article in an occasional series about the value of slow marketing in our fast-paced, always-on, agile, want-it-yesterday, mile-a-minute world. Yet, there is a critical need to slow down. Why? Because doing so allows you to achieve real results-faster. Marketing is impatient. We want more leads, more brand recognition, more social shares....
via marketingprofs.com

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