On this episode of Marketer-to-Marketer, Jessica Best, Douglas Burdett, Andrea Ames, and Vishal Khanna sit down to discuss customer experiences and how the marketing team can shape them for the best p…Read More
Diversity is always a topic for discussion. How does a company do it well? The main players have to realize they have a problem first. Joe Pulizzi does just that when he realized the line up of speakers for CMWorld was prominently white men. He really looks at who he is and what he can do to bridge the gap.
From my standpoint, we always went out and found the best experts on the planet and rocked an amazing Content Marketing World. But in truth, I went out and found the best experts in my network ... and my network was made up of mostly white men....via contentmarketinginstitute.com