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Make Your Marketing Matter.

Content Marketing World 2017

  contentmarketing.go2cloud.org   Dates: 9/5/2017 - 9/8/2017   Location: Huntington Convention Center, Cleveland, OH
Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry.

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It’s My 8th Time Speaking at Content Marketing World – So What’s New This Time? https://t.co/8KNJ... #CMWorldhttps://t.co/6XPl...
50 Best #SocialMedia Tools From 50 Most Influential Marketers https://t.co/qQ8S... … via @cmicontent #cmworld https://t.co/RqT9...
@writtenbyemilie Yes, me, too! One of my favorite parts of #CMWorld! ??
The BNR team dissect a report from email marketing platform Emma and look at what makes effective email marketing i… https://t.co/G0ed...
The BNR team dissect a report from email marketing platform Emma and look at what makes effective email marketing i… https://t.co/wZo4...
Hey @CMIContent friends... I'm curious, did the idea for @kathyklotzguest's #cmworld session spawn from this tweet?… https://t.co/qhju...
Great and simple tip to MOVE YOUR BUSINESS FORWARD. Instead of saying "YES, BUT..." say "YES, AND..." Mo… https://t.co/6Gur...
No joke! During today's #CMWorld chat, we learned why marketers should take a cue or two from improvisational think… https://t.co/y24o...
Only 1 in 4 marketers is confident they can quantify return on investment. How’d we get here? And what can we do ab… https://t.co/lsXn...

Thanks to our amazing sponsors!

A Year Full of ‘No Way!?’ Moments for CCO Magazine

A Year Full of ‘No Way!?’ Moments for CCO Magazine

Discover 10 Chief Content Officer articles that had its editor saying, “No way?!” in 2017 – Content Marketing InstituteRead More

10 Must-See Sessions at Content Marketing World 2017

10 Must-See Sessions at Content Marketing World 2017

Does anyone look forward to getting on an airplane anymore? Sure, you may be excited about where you're going or what you plan to do when you get there. But anyone happily anticipating the screening,…Read More

6+ Promising Sessions at Content Marketing World 2017

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Content marketing remains a critical strategy for brands eager to earn the attention and interest of customers – ones they already have and those they seek to attract. It’s different than advertising…Read More

Marketers Must Pick Up the Video Camera - Here's How

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Only 1 in 4 marketers is confident they can quantify return on investment. How’d we get here? And what can we do ab… https://t.co/CUp1...
What type of content best connects with audiences on LinkedIn? Find out @LinkedInExpert's answer via @CMIContenthttps://t.co/bjOe...
Calling all #CMWorld attendees: #Skyword #CEO @tomgerace will be speaking on 9/6 at 2:35pm about how to become tomo… https://t.co/EaNq...
Wow. So many options, not enough time! #CMWorld https://t.co/6fhM...
#Contentmarketing ROI success requires long-term view with small wins up front. @johnhall #CMWorld https://t.co/S1BP... @CMIContent
As you’re updating your schedule for #CMWorld in the app, don’t forget to add my session Friday morning! You don’… https://t.co/2ArS...
Nice idea here, taking place @ #CMWorld - see you there? https://t.co/nQrm...
To connect w/ customers, you should employ as much of a human touch as possible. @mmagnarelli. #CMWorld https://t.co/BAhk...
Looking to strengthen your content marketing? No need to defeat space invaders. ?? Simply attend my session at… https://t.co/2riY...
Oh my gosh, I can’t wait! #cmworld https://t.co/QLuX...
What a fantastic idea! Content marketers attending #CMWorld, are you in? ?? https://t.co/WhY7...
@AboutFaceMedia #CMWorld is our big family reunion. Can't wait to see you again next month!
This Week in Content Marketing: 2017 Content Marketing Predictions

This Week in Content Marketing: 2017 Content Marketing Predictions

In this very special episode of #ThisOldMarketing, Robert and I make our content marketing predictions for 2017. We won’t give out any spoilers here in the abstract; but we can tell you that we each s…Read More

Go All In With Content Marketing or Do Nothing: #CMWorld

Go All In With Content Marketing or Do Nothing: #CMWorld

I always ask the speakers at Content Marketing World to cut the extraneous and jump right into the substance of their presentations. I'm going to take my advice with this post. If you're not "all in"…Read More

My Favorite Content Marketing Video: Joe Pulizzi

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How Digital Asset Management Can Make a Big Impact on Your Content Marketing

How Digital Asset Management Can Make a Big Impact on Your Content Marketin…

Many companies producing great content at a consistent pace soon face a predicament - they have so much content that they: Don't know or remember everything they have Can't track down content assets e…Read More

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@SueBrady Absolutely. We're all improvisers every day in business and in life - I believe that in my soul. #cmworld
@CMIContent You made it easy and fun. Thank you!!!!! It takes a village. #teamwork #cmworld
@kathyklotzguest You were definitely the rock star today! #CMWorld
Me after #CMWorld chat (and thank you!!!) https://t.co/4t35...
@AusmericanGirl @CMIContent Absolutely!! Yes and yourself! I have taught women leaders for this reason: to develop… https://t.co/xKiW...
@kathyklotzguest Yeah, too many people think management and leadership are synonymous. #cmworld
@MahoutMkt @CMIContent Especially when I forget and don't review the Qs beforehand. I have the most fun piling onto… https://t.co/KdqG...
@CMIContent TY! Looking forward to it and if ppl from the chat are interested about more info, reach out. Love to h… https://t.co/szM2...
@SpiceDebbie ... or support them when they fail. Success and failure both move forward in the long run. #cmworld
@todcordill Yep. And some companies never got the #leadership 101 memo;-) #cmworld

Thanks to our amazing sponsors!

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Ex-Pats Talking About the Use of English in Content Marketing

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Hey #CMWorld folks, if you're not in the Slack group, holler at me. If you are and haven't signed on in a while, get back in there :)
A7 One more thing @CMIContent ....I do have a book on this topic if you all would like more (tips for teams & solo)… https://t.co/FpTk...
Thank you, all! Really. Improv will make you funnier - you will have better, more creative, funnier and more collab… https://t.co/gmkQ...
@AusmericanGirl Yes. Being able to laugh at yourself is one of the best ways to succeed and get enjoyment in life.… https://t.co/E5AJ...
Thanks to @kathyklotzguest for reminding us that collaboration can be fun - and lead to great things. #cmworld https://t.co/4xrQ...
Thank you to @kathyklotzguest and @CMIContent for another great Twitter chat. I'll keep you updated about my burgeo… https://t.co/Y49T...
Looking to apply improv principles to your work? Attend @KathyKlotzGuest’s lunch and learn at Content Marketing Wor… https://t.co/FTQt...
@AusmericanGirl @CMIContent High five! Chicago is our holy city and we must make pilgrimages every now and again. I… https://t.co/NH5i...

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Next week, let’s discuss ABM with @CarmenHill. Join us. Same time, same place! #CMWorld https://t.co/SOCF...
@AusmericanGirl I found my appreciation for improv in Chicago. Love Second City. #CMWorld
Have to run. Thx for the great chat. Leaving you with this pic of my spawn doin' her thang. #CMWorld https://t.co/HkGn...
HUGE thanks to @kathyklotzguest for taking the hot seat today! #CMWorld https://t.co/9IMF...
@dsimanoff Part 3 - so, if you are thinking of doing it, do it. It's an investment your own creativity and in that… https://t.co/VEPV...
@PRisUs You can never get comfortable outside your comfort zone, it has a moving boundary. You can only expand y… https://t.co/S6pj...
@dsimanoff Part 2: I studied improv a number of places including ComedySportz, BATS, sketch writing at Second City.… https://t.co/nOQ7...
Improv will always serve you well. I showed up to give a very short talk to 50 people..only to find out the audienc… https://t.co/xfSi...
Thanks for today's chat! See you all next time! #CMWorld
We almost forgot. ?? Have a question for Liz Lemon? Let us know for a chance to have it answered on the #CMWorld s… https://t.co/zqRU...

Thanks to our amazing sponsors!

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I started right out of college in stand-up. I had taken improv in college. Then, I tried improv and it blew my gask… https://t.co/XOp6...
@SpiceDebbie Ah shucks, Mom. LOL #CMWorld
@CardozaGab Sure! Need to convince clients sometimes to do the same. #cmworld https://t.co/qsl2...
@CMIContent I have! I try to keep up by improvising on presentations + lectures! ???? Always looking for new oppo… https://t.co/484n...
@ericahayton @PRisUs You just have to keep putting yourself there. And then once that starts feeling comfortable yo… https://t.co/DsNZ...
@CMIContent A7 part 2 - improv mindset and improv techniques...a culture that adopts an agile mindset will let go,… https://t.co/fjnF...
A5. Analytics look backwards to tell you how effective something was. A/B testing is a planned improvement process.… https://t.co/VxCc...
@CMIContent Long, long time ago. Time to do it again! #CMWorld
Since @KathyKlotzGuest is here, I'd like to ask: How did you get into improv, and what advice would you give to oth… https://t.co/DBwQ...
@AusmericanGirl Absolutely! We need to create a corp. culture that welcomes failure as a learning opportunity &… https://t.co/plM3...
?? We'd love to know: How many of our friends here on today's #CMWorld chat have participated in an improv class? ??
@PRisUs Practice! I try to push myself a little more each day! :) #CMWorld

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@HollieAdpr @ericahayton @CMIContent Couldn't agree more w/ you both! I want a brand whose voice, efforts, values… https://t.co/gKlp...
@CMIContent A7. Whew...Improv helps with ALL of it. Improv techniques will unlock creativity and teaching ppl to ad… https://t.co/hEAN...
A7. How can improv. help w/ corp. culture, team building & strategy? Improv. can help create an environ. that wel… https://t.co/87gV...
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Yep, most things take a combination of left and right brain thinking. Build your teams with that in mind. #CMWorld https://t.co/4eqJ...
Absolutely. No and "yes but" are idea killers. Show me a company build on "NO" and I'll show you a company where pp… https://t.co/BKvv...
@pathfactory @CMIContent Definitely! It gets you out of your comfort zone. #CMWorld
I agree. Anyone that fears any risk should get out of the decision making process. I always ask "How bad might this… https://t.co/DCLH...
@CMIContent A6: I feel like every time I publish a post to social media that I'm putting myself out there and break… https://t.co/0yLf...

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"Brandification BS machine" - love it! ?? #cmworld https://t.co/Zvt5...
@CMIContent A7: Improv exercises help break the ice and get people warmed up for strategy sessions and team building (beer helps ??) #cmworld
A7. I don't have a good answer to this question, but I'm curious to see what other people think. The big question:… https://t.co/xgOh...
@wellvyl @AusmericanGirl @PRisUs @CMIContent @SueBrady And numbers matter. And I know from exp that opening up crea… https://t.co/Oz1V...
But how do we get comfortable outside our comfort zone? ?? That is the question. #cmworld https://t.co/jFZe...
A7: Improv is so focused on teamwork that it's a natural for the workplace. Build on each other's ideas. Don't put… https://t.co/dPS3...
@ericahayton One of my fav. gifs! lol. #CMWorld
@JenOleniczak love are you in #CMWorld right now? You'd love it. It's all about improv.
Great point - say yes to your people and teams. Getting outside the box just might open new doors, if it doesn't yo… https://t.co/Wj1B...
@AusmericanGirl @SecondCityChiTC Yes, testing is a part of the creative process! Sometimes, you have to test an… https://t.co/Hfb0...
Q7: How can improv help with corporate culture, team building or strategy sessions? How easy is it to get everyone… https://t.co/gFmA...
@CMIContent A6 Own the awkward;-) Lean into it. Imagine a brand that created content with employees new to the proc… https://t.co/FZAI...

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@dwheeler11 Love it. Do you have any samples to share? Would love to see how you've used outtakes in your content! #cmworld
@bhrome Food always makes me lose my focus. Just saying. #CMWorld
@ericahayton Preach, girl! Yaaaas! #CMWorld
@HollieAdpr Those always make us cringe! #CMWorld
@dwheeler11 Absolutely! It help humanize your brand & create trust + authenticity! #CMWorld
?? It’s our final question folks, so make it count! #CMWorld
@pathfactory @CMIContent Yes! Public speaking can be daunting for some... but it can have some wonderful outcomes! #CMWorld
@AusmericanGirl @PRisUs @CMIContent @SueBrady @wellvyl Absolutely and we need to make sure employees understand sma… https://t.co/FphL...
???? Excellent point from @kathyklotzguest. Co-creation energizes your customers and builds honest, loyal relationshi… https://t.co/JOGy...
@SpiceDebbie @CMIContent Yes! It's about balance! #CMWorld
@SpiceDebbie @CMIContent They def do. They are there for a reason and yet they also keep ppl from innovating with s… https://t.co/jAa6...

Thanks to our amazing sponsors!

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23 Enterprise Marketer Podcast Interviews from Content Marketing World 2016

During September of 2016, Michelle and I had the opportunity to travel to Cleveland, OH and interview several of the most brilliant minds in marketing today. Here are the video and audio versions of…Read More

A6: Personally, I can say it's happened... :) #CMWorld
@CMIContent A6. Yes. Public speaking. Most people feel awkward in front of a crowd or a camera. But it always ends… https://t.co/3WiD...
@NotInMyColour Awww shucks. lol. Thank you! ???? #CMWorld
@NotInMyColour Yes! You always have to take that feedback into consideration. ???? #CMWorld
@CMIContent A5 I believe marketers need to make listening & spontaneous content that is co-created a priority and t… https://t.co/Q4ym...
A5. Use analytics + brand manual as guidelines 4 improv ???? Align your risk-taking + creative improv... w/ your:… https://t.co/tSt5...
Q6: Improv can be uncomfortable for some people. Have you ever embraced some sort of awkwardness and ended up lovin… https://t.co/Qh28...
@NotInMyColour So important to experiment with new things, otherwise you'll never know how it works for you! You ju… https://t.co/Ftad...
?? 2 questions left, #CMWorld friends. Q6 coming up in just a few seconds.
@wellvyl @PRisUs @CMIContent @SueBrady It is incredibly sad and keeps companies from tapping into ppls' brilliance… https://t.co/KcVK...
@CMIContent A5 We always need analytics - regardless of HOW an idea is generated. Improv is - as mentioned - also a… https://t.co/mwkq...
A5: How can you expect to grow if you don't try something new every so often? ??????? #CMWorld
A4 1 Listen 2 Gather insight 3 Personalize Use info from ????social listening ????research ????feedback ????analytics to… https://t.co/PU2L...
@PRisUs @CMIContent @SueBrady @wellvyl Lay that mic down! Boom;-) That is the essence of why an improv, agile minds… https://t.co/9FYO...
@BillSkowronski @CMIContent Exactly! I mean, was I supposed to miss part of the movie? And it wasn't my fault we di… https://t.co/O6xk...
A5. I'm not sure these are diametrically opposed ideas. Take small content risks, find out through analytics if the… https://t.co/XTFq...
@CMIContent A4 part three - oh I got more!!!!! Teams are inherently creative and brilliant and policies get in the… https://t.co/mqk5...
@CMIContent @SueBrady @kathyklotzguest @wellvyl Trust is HUGE - in business and otherwise. It's the foundation for… https://t.co/hKb0...
@writtenbyemilie @CMIContent Giggles! My mom did that too! ?? She had the same shoes in navy + black & it was so da… https://t.co/083m...
@CMIContent A5: It...it feels too obvious to say this is where testing comes in? #CMWorld
@CMIContent A4: I have found that asking questions in the middle of a presentation gets things off-script and into… https://t.co/1t44...
@CMIContent A4 part 2 It also means that employees must be clear on guidelines. And companies need to let go a bit… https://t.co/KOoF...
Q5: Improv depends on risk taking. How can marketers adapt an improvisational mindset while balancing the need for… https://t.co/4Aho...

Thanks to our amazing sponsors!

A4: Of course, you want to make sure you have brand guidelines in place. Know what aligns with your brand and reson… https://t.co/PKRC...
?? We’re halfway through the chat. Q5 is next! #CMWorld
@SueBrady @kathyklotzguest @wellvyl Yes! Surround yourself with people you trust. When we know we'll have our team'… https://t.co/CXb9...
I like @kathyklotzguest's idea of using mash-ups to spur creativity. Also, wordplay and puns are a fun way to get c… https://t.co/muKr...
@CMIContent A4: The first step is having a clearly defined brand voice and understanding the nuances. Once you've g… https://t.co/RWOD...
@CMIContent A4. Go nuts with creativity first, edit to fit guidelines second. #cmworld https://t.co/nUsk...
@CMIContent A4. Improv is and isn't performance based. Improv does mean spontaneity to a degree; it also means coll… https://t.co/6bDa...
@CMIContent A4: Create a list of what you SHOULDN'T say. When you know what not to do, you have flexibility with what you CAN do. #CMWorld
@SueBrady @wellvyl ALWAYS support the team. When the team doesn't trust each other, you will get crappy ideas - bc… https://t.co/y6ch...
@KansasSBDC Absolutely true, though in my experience solos are also more prone to drift (lack of focus, and commitm… https://t.co/jpFq...
I'm SO late but I think you guys all know the answer to this one. *snort* #CMWorld https://t.co/jqmq...
A4: Social media is where a brand can do exactly that: leave the "script" behind and react <appropriately> to the moment. #CMWorld
@bhrome Don't worry about it.... just improvise ;) #cmworld
A3 Practice this- "yes and" someone else's idea for a while. It doesn't mean you marry the idea. It doesn't mean "Y… https://t.co/O43q...
Eli Schwartz (@5le) examines global SEO and the power of curiosity in an interesting new interview with @TopRank's… https://t.co/7mhw...
@kathyklotzguest @wellvyl I think that's one of the key things everyone can benefit from by learning improv. ALWAYS… https://t.co/0c0Q...
Q4: Content marketing tends to be structured, while improv is more performance-based. How can we leave the "script"… https://t.co/FQIj...
@CMIContent @wellvyl ...and in their family life, and in meetings, and... #CMWorld :)
@JasonSchemmel Once upon a time, didn't we play a "what if" with @bhrome on having a giant pillow fight at #CMWorld?
@wellvyl Your team must have your back and that is the NUMBER one reason teams do hold back - trust. Whether it's a… https://t.co/RMcc...

Thanks to our amazing sponsors!

?? Look out for Q4. It’s next! #CMWorld
@KansasSBDC YES! It's a wonderful skill to have when it comes to storytelling! #CMWorld
@wellvyl This concept of "Yes and!" - we love that so many marketers know about it and are using it in their work. #CMWorld
@CMIContent A3 Try mashups - things that you think might not go together (Pets and ridehsaring - yes, please! What… https://t.co/c0vr...
@MahoutMkt Yes! Absolutely, Roselle! #CMWorld
@SueBrady Bingo!!! Well said! :) #CMWorld
@SueBrady Great advice! People aren't going to stick around if they're not interested in what you're saying. #CMWorld
@SueBrady Thank you, Sue! :) #CMWorld
A2.2 How can improv traits help marketers w/ content ????encourages creativity ????allows for flexibility ????enables l… https://t.co/IIZZ...
@todcordill But many people don't know that secret... #CMWorld
A3: Improv relies on creativity...much as writing content marketing does. But you have to know your audience or you won't resonate. #CMWorld
@CMIContent A3 So many ...learn how to hear an offer (listen) and "yes and" an idea so you heighten that idea out w… https://t.co/RqU8...
A1b. Isn't a twitter chat basically an improv session? (Until I found out @CMIContent posts the Qs on facebook before hand.) #CMWorld
@wellvyl Yes, AND....the confidence matters. Truth;-) In improv - it's trust. You don't build anything by yourself… https://t.co/bLEN...
Q3: What improv techniques can we borrow to help inform our content marketing? What if you work solo? Can these exe… https://t.co/Nag1...
@dsimanoff @JasonSchemmel David, thanks for my first laugh of the day! #CMWorld
A2. I think part of improvisation is that you have to make do with what you have. That's true in the marketing worl… https://t.co/9HJh...
@wellvyl @CardozaGab @SpiceDebbie @kathyklotzguest Yes! Would love to hear more about your experience taking an imp… https://t.co/UrQz...
?? We’re moving right along - watch out for Q3! #CMWorld
@CMIContent A2: Improvision is all about being quick on your feet. The world of digital marketing is constantly shi… https://t.co/pDYI...
A2. (1/2) What traits = good improviser? ????flexible ????creativity ????innovative ????curious ????resilient ????risk-taker… https://t.co/OCI5...
@wellvyl @CardozaGab @SpiceDebbie @CMIContent AMEN! Everyone is an improviser in life and business and everyone wou… https://t.co/T7wW...

Thanks to our amazing sponsors!

@CMIContent A2: Clients need a team that helps them imagine what's next and envision what's possible. I'm no comedi… https://t.co/BktI...
A2 We can't be married to a linear view of how our audience should respond to our content. If the comments/conversa… https://t.co/5iMI...
@CMIContent A2. The biggest thing: LISTENING! Also: letting go, making your partner look good, saying "yes and.." t… https://t.co/VMmW...
@dsimanoff @JasonSchemmel This made us laugh more than it probably should have. #CMWorld
A1. Improv is alive and well in the business world. It's called "thinking on your feet". #cmworld
@_MariaMarchewka Yes! We think chats are great. Just like improvisational thinkers, our chat family explores each i… https://t.co/YWBr...
A2: Creativity is a must! You have to be able to stand out from everyone else doing the same thing as you. #CMWorld
A2: Improvisers think well on their feet and are agile. Marketers need to be agile as well, respond to current situ… https://t.co/Yopa...
@CMIContent My question would be: what holds you/your team/company from being more improvisational? #cmworld
Howdy all! Most embarrassing moment? Taking a header on a slippery floor in a crowded restaurant. #CMWorld https://t.co/Srkp...
@CardozaGab I've done that, but luckily no damage to me or the glass door. Fam & friends got great laughs (for mont… https://t.co/tVqK...
Sorry I'm late. Hi #CMWorld! - Amanda https://t.co/r56l...
@CMIContent One way I’ve seen that kinda mentality is through these twitter chats so Kudos to ya! We get a bit of b… https://t.co/KIIS...
@SpiceDebbie @kathyklotzguest @CMIContent Absolutely, Debbie! 100% agree with you! #CMWorld
A1 This is the heart of improv. You must let go, listen, and trust. It's huge and companies really struggle here.… https://t.co/yj7c...
I'm not a robot, @JasonSchemmel. My tweets demonstrate humor, empathy, and [ERROR THIRD PARAMETER NOT FOUND].… https://t.co/zcU0...
@CMIContent A1: Some of the most transparent, impromptu thinking and acting can be seen in improv comedy. Now try t… https://t.co/sdyp...
?? Q2 is next! #CMWorld
@kathyklotzguest Being agile. So true! #CMWorld
@CMIContent A1: Personally, I think that Twitter chats mimic the idea of an "Open Mic Night" Of course, these chats… https://t.co/McKu...
A1: Doing any kind of "Open Mic Night" is going to require some courage and risk-taking. You can implement that int… https://t.co/cmlf...

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A1 Improv. is incredibly useful in #business Can help improve ????ideation ????content creation ????public speaking ????… https://t.co/iWZC...
I'm sure I've suppressed the most embarrassing things that have happened to me, so I don't know! #CMWorld
@CMIContent A1 part 2. We also need companies to understand that humor is human and that all types of content have… https://t.co/vrTO...
@JasonSchemmel Oh geez, we hope we're not one of those brand voices! #NotARobot ?? #CMWorld
@MoninaW @CMIContent I was too embarrassed to admit a similiar situation as a child. I mean, it was the t-ball cham… https://t.co/CoDK...
@JeremyBednarski We'll let you lurk, as long as it's not the creepy kind of lurking. #CMWorld https://t.co/JSnY...
A1. I've never done improv, but I think one of the rules is that you never say "no." You extend the discussion; you… https://t.co/rj5D...
@CMIContent A1 Often "Open Mic Night" refers to Stand-up and sometimes to improv. Both of these comedy formats offe… https://t.co/NVQj...
@CardozaGab Oh no! We thought that only happened in commercials! #CMWorld
Hey, #CMWorld! Rachel here from Express Writers. How are you all today?
@kathyklotzguest Did you give us a question yet? Would love to add it on the list! #CMWorld
Icebreaker: Hmm. Most embarrassing thing that's happened to me? Gosh! *buries face* I walked into an all glass… https://t.co/oFdj...
@CMIContent Hello! Mo here, your friendly #CMWorld cmgr. I'll just say mine happened as a child, and it involved a… https://t.co/RNFE...
Q1: Improv often connotes “Open Mic Night” in comedy clubs. ?? How can we shift that mentality to the business world… https://t.co/tvS6...
?? Who’s ready to answer some questions? Q1 is coming up! #CMWorld
@JuliaEMcCoy @JasonSchemmel More to the point, the notion that what works in one place (with one audience) is repea… https://t.co/PA81...
@SpiceDebbie The mud is the worst part of that story! #CMWorld
SEO strategies have changed dramatically over the last 10 years. Which will help your business level up? Eli Schwar… https://t.co/T7GT...
I mean, I think there are too many for me to choose from! I feel like I embarrass myself on a daily bases #CMWorld
@ShawnPaulWood Ouch! But then again a certain cmgr has done, posting a personal tweet from the CMI handle. Oops LOL. #CMWorld
@dsimanoff Oh, we can only imagine! #CMWorld
@CardozaGab You did make it after all! Woo hoo! #CMWorld
@SueBrady We're glad you didn't miss it either! #CMWorld

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Ice-breaker answer: I'm pleading the Fifth. Let's just say it involved a business trip, an embarrassing rip in my p… https://t.co/c6Uv...
@CMIContent Ever put out that private email but unfortunately, had fat fingers and blasted it to everyone in the co… https://t.co/A6ZT...
We’re constantly updating our chat calendar. Are there topics you’d like to see added to the list? https://t.co/SBi3... #CMWorld
#cmworld...most embarrassing (that means I have to NARROW it down!)....having an entire convo with someone where I… https://t.co/lxlt...
So glad I didn't miss this #CMWorld chat afterall. Improv and marketing. Two fave topics!
Chat format: 7 questions then Q&A with @KathyKlotzGuest. Remember to include the #CMWorld hashtag! https://t.co/zmui...
Q. What’s the one #content writing rule that you should always remember? A. That double negatives are a no-no. #CMWorld
Truth (but no dare) time! What has been the most embarrassing thing to happen to you? Introduce yourself and let us… https://t.co/4HMT...
Let the term “best practices” die. It’s a shortcut state of mind. UM, YES. 101% in agreeance with that.… https://t.co/qY6p...
Thanks to @KathyKlotzGuest for joining us. Kathy is an author, storytelling strategist, improv comedian, and founde… https://t.co/7rFK...
It's been a LONG time since I've been able to join a #CMWorld chat. Excited for today!
#CMWorld I got my typing fingers all red bulled and viagra'ed up;-) Yes, and...let' do this!
STARTING NOW! A #CMWorld chat with special guest @KathyKlotzGuest. Let’s discuss improv and content marketing. https://t.co/VRJL...
@lrstefanik @zontee_hou Identifying the "right" goals may be the most under-appreciated subject in #marketing. #CMWorld
Employees can be incredibly passionate about their work, but need to know what is and is not OK to share on… https://t.co/gId1...
It’s 2018. Brand goals shouldn’t be big #socialmedia following. Build the right audience. @zontee_hou #CMWorld https://t.co/iiuM...
If GIFs were gone, there would be a vast void on the Twitter. (Now, getting people to say it correctly is differen… https://t.co/ww4R...

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It’s 2018. Brand goals shouldn’t be big #socialmedia following. Build the right audience. @zontee_hou #CMWorldhttps://t.co/CR03...
@CardozaGab @kathyklotzguest We hope you can too. Always appreciate your insights, Gabriela. #CMWorld
We have a feeling today's #CMWorld chat is going to fast and furious. We're all locked and loaded with caffeine! https://t.co/fgZZ...
@CMIContent @kathyklotzguest What a wonderful topic! Hoping to make it! ???? #CMWorld
@AusmericanGirl Have tried your hand at improv, Kristen? We're surprised to hear that so many of our marketing frie… https://t.co/POE8...
Join me for a Tweet Chat today with #CMworld...even my coffee is getting coffee!!!
@obe459 Excited to welcome attendees to our awesome city! #CMWorld
Can you create over 60 #contentmarketing assets from one topic? Learn how to create a content pyramid plan at… https://t.co/CJmq...
Tuesday #TwitterChat List #1 ?? ?? #IndieFeature 24/7 ?? #RubhuSocial 11:30am ?? #CMWorld 12pm ?? #SweetTalk 1pm ??… https://t.co/0bKb...
@writally Great question! There are several ways to connect with other attendees. ?? Download the CMWorld app and… https://t.co/XTXf...
Thx for the opportunity to chat. Looking forward to seeing the @concured team at #cmworld https://t.co/gxL5...
Some content marketing ideas are so ridiculous that they need to die. Others are so amazing they’ll be sticking aro… https://t.co/ZhQJ...
Will you be attending #CMWorld? Join us at booth 743 and get to know the ScribbleLive Content Cloud. Sign up for a… https://t.co/ZZKw...
To be an effective writer, spend more time planning and less time writing https://t.co/QSA6... via @LinkedIn I… https://t.co/ETgm...
Content Marketing World is 2??1?? days away! Find out what all the buzz is about - register now! Use code TW100 to… https://t.co/9QKH...
Calling all #CMWorld attendees: @Skyword #CEO @tomgerace will be speaking on 9/6 at 2:35pm about how to become tomo… https://t.co/rA3N...
Heading to #CMWorld? Join @scribblelive to talk content that performs. Sign up for a demo today! https://t.co/j2Jm...
What do I wish would die in #contentmarketing? Influencer lists. @jjulian #CMWorld https://t.co/GbMX...
Chatbots are popping up in a lot of wrong places. @AndreaFryrear #CMWorld https://t.co/GbMX...
Solid advice to follow. And guess what, friends. You can now download the #CMWorld app! ?? https://t.co/Hq7s...
Let the term “best practices” die. It’s a shortcut state of mind. @JasonSchemmel @anngynn #CMWorld https://t.co/k331...
We're only 3 weeks away from #CMWorld! What's our best advice? MAP out your schedule—make sure you know which sessi… https://t.co/japK...
Going to #CMWorld? Be sure to join @scottmonty & me to explore "Five Paths to Knowing Your Customer & Putting Them… https://t.co/qffi...
New Business Workshop: A New Approach to New Business, Tues, Sept 4, 1:00pm - 4:00pm at #CMWorld. Use my exclusive… https://t.co/ZvLG...

Thanks to our amazing sponsors!

We're going to leave the "script" for today's chat on improv with @kathyklotzguest. Hope you can join us. Preview:… https://t.co/NuBX...
@carmenhill and @PamDidner Please pick your favorite star pattern (@SFerika has claimed the confetti ones) I’m crea… https://t.co/16Ss...
@TischlerAmy @AndrewAndPete I always do #SMMW & #INBOUND, and am obvi doing #ATOMICON19 - I'd love to speak at a… https://t.co/z2JH...
Time is running out. Book your room now for Content Marketing World. Stay where the action is and save! Our exclusi… https://t.co/AZQX...
#CMWorld Interview: Eli Schwartz on Curiosity & #SEO Around the Globe https://t.co/Binm... via @azeckman @toprank https://t.co/bftA...
New Business Workshop: A New Approach to New Business, Tues, Sept 4, 1:00pm - 4:00pm at #CMWorld. Use my exclusive… https://t.co/uCKH...
@SuperDeluxeMo @SFerika @todcordill I wish I didn't have to miss that! Sounds like it will be a great session. #cmworld #contentchat
@SFerika @todcordill @martinlieberman There needs to be buy-in. This is something I'll be talking about at my… https://t.co/yp6a...
Congrats! You’ve been given a bigger budget. But now what? I share a few of my ideas on the @CMIContent blog.… https://t.co/SCzL...
To be an effective writer, spend more time planning and less time writing https://t.co/QSA6... via @LinkedIn ...… https://t.co/SkFC...
Get game-winning content planning advice from myself & other #CMWorld speakers including @msweezey @brennermichaelhttps://t.co/BHj1...
I...I think I'm going to use the idea I came up with in this shower this morning in my #CMWorld presentation. Wan… https://t.co/cNRx...
Content Marketing World 2018 - Conference Session Schedule. Use the code GASS to save $100 when you register.… https://t.co/d4NY...
@trylately We do too! Think you can tweet with us next week? #CMWorld
@Trendemon We are so lucky to have you as a sponsor this year! #CMWorld
Heading to #CMWorld in September? So are we—come find us at booth #730. In the meantime, @CMIContent is sharing oth… https://t.co/HDQ4...
Yes - #CMWorld is a MUST: 6 Top Marketing Conferences You Can Still Attend this Year https://t.co/fsa8...https://t.co/i8Tq...
.@kathyklotzguest joins the #CMWorld chat to discuss the improv techniques we can borrow to help inform our content… https://t.co/UVQG...
"What are we missing?" My answer to that client question is in this #CMworld post: https://t.co/Lsq3... https://t.co/g3sX...

Thanks to our amazing sponsors!

Content Marketing World 2018 - Conference Session Schedule. Use the code GASS to save $100 when you register.… https://t.co/gpZ5...
From last year’s #CMWorld Retail and #Ecommerce Lab: 4 out-of-the-box content marketing campaigns that delivered am… https://t.co/nB5O...
@PRisUs I wouldn’t be surprised. #CMWorld
A fascinating and helpful interview with Eli Schwartz (@5le) by @TopRank's @azeckman, ahead of #CMWorld “10x Your… https://t.co/QVRK...
@BerrakBiz I wonder if orange clothing sales peak just before #CMWorld each year? ??
#CMWorld Speaker Interview: @5le Eli Schwartz of @SurveyMonkey on Curiosity in Marketing & #SEO Around the Globe… https://t.co/ltYZ...
#CMWorld sneak peek: Learn three content strategies that will significantly increase your visibility, engagement an… https://t.co/rcyW...
@abroadabroadeh The #CMWorld event up will be ready for download in a few days so you'll have one more app to love. ????
Do you know how a Social-First Content Strategy Provides a Powerful Brand Boost? https://t.co/VkEx...#CMWorldhttps://t.co/3jj9...
What is the best story you’ve ever heard? James, Nic and Sarah share their favourites in this 200th episode of… https://t.co/bTVu...
What is the best story you’ve ever heard? James, Nic and Sarah share their favourites in this 200th episode of… https://t.co/J4tg...
It’s the 200th episode and James, Nic and Sarah are celebrating by talking about storytelling. #storytellinghttps://t.co/o4RZ...
It’s the 200th episode and James, Nic and Sarah are celebrating by talking about storytelling. #storytellinghttps://t.co/EZOo...
You guys, the orange dress I ordered for #CMWorld is way brighter than I expected in person. So, um, sorry in advan… https://t.co/Sd8o...
50 Best #SocialMedia Tools From 50 Most Influential Marketers https://t.co/qQ8S... … via @cmicontent #cmworld https://t.co/0wpz...
Working on my upcoming #contentmarketing presentation for #CMWorld 2018. In the meantime, check out "3 Tips to Impr… https://t.co/MHDC...
@webmastergirl You are the pioneer! It is because of you libraries are attending #CMWorld.
Art ??, chickens ??, and coffee ?? all at @CLEConventions and #CMWorld! https://t.co/z9oM...
@LisaMLoeffler @EditorStahl We hope you'll stop by, Lisa! We're bringing belly rubs and puppy kisses to #CMWorld al… https://t.co/7aM5...
@Annemaria_N I’m sure you mean a fan of CMI because I’m certainly not worthy of that! Hope we can meet IRL at… https://t.co/QleZ...
8 Non-Obvious Way to Promote Your Content… https://t.co/5m90... Nice one! by @Arniek on @CMIContent #CMWorld
Is it possible to achieve content marketing utopia? We think so; here’s how. #cmworld #contentmarketinghttps://t.co/uXjv...
To be an effective writer, spend more time planning and less time writing https://t.co/QSA6... via @LinkedIn ...… https://t.co/xsOu...

Thanks to our amazing sponsors!

New Business Workshop: A New Approach to New Business, Tues, Sept 4, 1:00pm - 4:00pm at #CMWorld. Use my exclusive… https://t.co/88DS...
Helper cat helps me review my #CMWorld slides on a wild Saturday night. https://t.co/l0sL...
8 Reasons a B2B Company Needs Social and #ContentMarketing https://t.co/S3IP... #CMWorld
@LisaMLoeffler @CMIContent It happens Wednesday, Sept. 5 at 5:45 on the exhibit floor! Looking forward to seeing you at #CMWorld!
@CMIContent @EditorStahl When & where is #CMWorld Yappy Hour during #CMW18?
@MHBossLady Can't come soon enough! #CMWorld
What are the issues you run into trying to track success? #CMWorld https://t.co/ZpCs...
We created Ambitions (magazine and website) as a better way for people to get to know JLL. @JLLGlenn #CMWorld https://t.co/7KY9...
You've attended your marketing conference. Now what? @joderama shares the 3?? steps you should make your post-show… https://t.co/x1ay...
8 Reasons a B2B Company Needs Social and #ContentMarketing https://t.co/S3IP... #CMWorld
@AJ_my_tweets You should be getting an email in the next week or so. We're almost ready for download! #CMWorld
@ducttape Excited to see you in a few weeks, John. Looking forward to your session! #CMWorld
@stephanie_mktg We know the feeling! (PS, do you have a question for Tina? We're making a list for #CMWorld.) https://t.co/YANY...
Where do you get your inspiration? @bhrome #CMWorld https://t.co/PM1i... Star Wars is always the answer!
I would have loved these sessions during my agency days! #CMWorld https://t.co/GmYH...
We marketers are an intelligent bunch, so Mr. Smarty-Pants would fit right in! ???? (PS Some of Sloan's friends will… https://t.co/0pht...
My latest @LinkedIn article —> Help! Finding the right business partners to reach your goals… https://t.co/Td2O...
Learn how Tina Fey uses humor to engage her audiences and make a lasting impression. Hear her moderated Q&A at Cont… https://t.co/vUx1...
Are you trying to lead your clients’ #ContentMarketing efforts? Here’s the 13 #CMWorld sessions you should attend… https://t.co/fHUR...
Have you registered for #ContentMarketingW... yet? You'll want to attend @johnhall's workshop on… https://t.co/acpN...
The @Brightcove PLAY Studio is coming to @CMIContent's event #CMWorld next month! Register now and get $100 off wit… https://t.co/GvOY...
If you're going to #CMWorld, my friend @azeckman is going to kill this talk... (plus, she'll have PRIZES!). I'll se…

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@Word_Factory We are! But you're a bit ahead of us. ?? It'll be ready for download soon. You'll get an email when it is! #CMWorld
When the boss has you singing, “we’re in the money,” it’s time to put together your content marketing wish list. He… https://t.co/txzM...
Did someone say "Plinko"? ?? #CMWorld https://t.co/FcCt...
@k_tierney Hey Katie, do you have any questions for Tina? We're putting together a list! #CMWorld
If you're going to #CMWorld, my friend @azeckman is going to kill this talk... (plus, she'll have PRIZES!). I'll se… https://t.co/2m3t...
We all dream of working on sexy brands. But @jonkranz says the truth is we’re more likely to build our careers work… https://t.co/z2ln...
ICYMI.@SuperDeluxeMo and I discuss why you need #socialmedia guidelines in our recent video #ContentChat—check out… https://t.co/qRLx...
Don't forget: on Thursday, 9/6 #Skyword CEO @tomgerace will be discussing how the #marketing leader of tomorrow mus… https://t.co/5IVY...
Once the print magazine is out, JLL team expands its legs online and through video, says @JLLGlenn. #CMWorld https://t.co/wPJF...
What KPIs do you set for your #B2B content marketing campaigns? #CMWorld https://t.co/ZpCs...

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