#MPB2B Forum was amazing!
 
 
          
 
 
 
Back from Boston!
 
 

What an amazing event!  MarketingProfs' B2B Forum, held in Boston, celebrated it's 10th anniversary with an amazing assortment of speakers, influencers, and attendees.  We were there to capture the buzz and excitement, along with some great insights into modern marketing.

Everything was planned well and there was always something going on.  If you haven't attended a B2B Forum before, I suggest you register now for the 2017 event.

Over the next few months, we will be releasing shows recorded from the event, 23 in total, so keep an eye out for them and more content from our community here.

 
 
See the #MPB2B Feed
 
 
 
 
We want you!
 
 

We want you! That's right, we want you. This community is founded on the idea of being a resource for marketers by marketers. We know inside your head, and heart are some fantastic ideas and strategies we can all learn from. Take a moment and consider becoming a part of this community as a contributor. We are looking for writers, podcasters, planners, editors, and many more roles. Help us make EnterpriseMarketer.com a movement and make your marketing matter.

If you have already shared your interests, emails will be sent out soon for our monthly contributor's call, where we will chat about ideas, our process, and get your feedback on how to structure the contribution community.

 
Become a Contributor! 
 
 
 
Community Contributions
 
 
 
 
WRITING FOR THE AUDIENCE RATHER THAN AT THEM
 
Listening to Jeff Julian and Jonathan Kranz discuss copywriting at CM World 2016 in Cleveland was a…
 
 
 
 
MIKE TURNER ON MARKETING IN AVIATION
 
Like many of you, I have always been fascinated with flight and the craft of aviation. There is som…
 
 
 
 
 
 
PAMELA MULDOON ON PODCASTING AND MARKETING AUTOMATION
 
To say things have changed a little for Pamela Muldoon in 2016 would be an understatement. She has…
 
 
 
 
ARE CONTENT MARKETING STRATEGIES FOR EVERYONE?
 
At almost every marketing convention there are sessions revolving around Content Marketing Strategie…
 
 
 
 
 
 
JONATHAN KRANZ ON COPYWRITING IN CONTENT MARKETING
 
Jonathan Kranz, the author of Writing Copy for Dummies, joins the show at Content Marketing World to…
 
 
 
 
TRIAL AND ERROR EVEN IN THE BIG LEAGUES: THIS IS HOW WE LEARN
 
Nicole Smith blew my mind when she told me that there were only eight people on the team that launch…
 
 
 
 
I woke up at 5:00am on the third day to realize this is hard work.
 
     -  MICHELLE JULIAN, Chief Operating Officer, Squared Digital
 
 
 
Our Commentary on Great Content!
 
 
My Favorite Content Marketing Video: Jeff Julian
 
MY FAVORITE CONTENT MARKETING VIDEO: JEFF JULIAN
 
Can't say enough good stuff about Robert Rose's video about the Content Spectrum! Thanks Brody for sharing my favorite video.
 
Read more
 
 
How to Turn Your B2B Content Marketing Into A Profit Center #MPB2B
 
HOW TO TURN YOUR B2B CONTENT MARKETING INTO A PROFIT CENTER #MPB2B
 
Joe Pulizzi shares so many great insights here into generating revenue with Content Marketing! This was by far the most talked about session at Content Marketing World in my squad.
 
Read more
 
 
Meet the 16 Marketers Who Influence Ann Handley
 
MEET THE 16 MARKETERS WHO INFLUENCE ANN HANDLEY
 
Ann Handley is the epitome of a personal brand. Not only is her name her equity but as Chief Content Officer she has also become the face and voice behind MarketingProfs, a one-stop-shop for educational marketing materials. (In the off chance you liv…
 
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How to Invest in Video and Demonstrate Marketing ROI
 
HOW TO INVEST IN VIDEO AND DEMONSTRATE MARKETING ROI
 
Love this post! Integration of analytics, video, and digital platforms to help surface the metrics you need to show ROI on your video investments.
 
Read more
 
 
Best Practices in Social Video: How to Use YouTube for Business
 
BEST PRACTICES IN SOCIAL VIDEO: HOW TO USE YOUTUBE FOR BUSINESS
 
Having more than one home for your marketing content is a good idea when it comes to social media. Here is a great post by Brightcove showing how to make the most of YouTube for your business
 
Read more
 
 
3 Ways Influencer Marketing Impacts Your SEO
 
3 WAYS INFLUENCER MARKETING IMPACTS YOUR SEO
 
In this article, Brandon tells us why influencers are so big in the world of marketing. How are they affecting your brand? Influencers can help you grow experientially in our world that live online. Speaking of Influencers, we want you to help us…
 
Read more
 
 
HelloWorld: Nostalgia – where emotion meets tech
 
HELLOWORLD: NOSTALGIA – WHERE EMOTION MEETS TECH
 
Taking something we all know and love from way back when shoving it into our new technological worlds isn't always easy. Jen tells who's doing it well and gives us great ideas on how we can be part the nostalgia.
 
Read more
 
 
Market Disruption: Your Brand Needs to Create a Ruckus
 
MARKET DISRUPTION: YOUR BRAND NEEDS TO CREATE A RUCKUS
 
Disruption, Disruption, Disruption are you part of it? Do you want to disrupt the market with your brand? Emily tells us what it is, who's successful at it and how we can be the next disruption.
 
Read more
 
 
 
 

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